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Twitch - Not just for video games! As it gets harder and more expensive to target specific customers, you really have to broaden your marketing reach. Our conversation with Amani Roberts goes over the video streaming platform Twitch and how direct to consumer (D2C) brands can use live streaming to get in front of a very loyal audience.
In the final episode of our special on the Future of Commerce by Shopify, Daria and Belinda discuss the future of shipping, logistics and supply chain facing the globe and how to mitigate these delays for your eCommerce store. We also look at sustainability and carbon neutrality for eCommerce stores, and possibly the most important factor affecting eCommerce in 2022 - making sure that you are absolutely transparent about shipping times, pricing and any delays. Manage your customer expectations in 2022!
Our special guest today is TVP's Creative Director Geoff Krawczyk! We tackle some creative design challenges faced by many brands getting started in eCommerce and discover sme of the princples of great design that can help boost a brand profile and increase sales. Image really IS everything!
In the second show of our series on the Future of Commerce, we examine the Future of Retail report from Shopify and the intersect between in-person and online experiences. We look at just how important an in-person, pop-up, or retail store is going to be for eCommerce growth in 2022. We look at the importance of hiring the BEST retail team and how to successfully navigate omnichannel shopping. This one's a detailed and important episode for all eComm entrepreneurs looking to scale big in 2022.
The future is here and NOW! In the first episode of our three-parter on the Future of eCommerce we take a hard look at trends, ideas and challenges facing eCommerce stores in 2022. The rise of data privacy, acquisition costs and how to really make an impact using social commerce in 2022. Take a look at the Future of Commerce report
(Checkout the Future of Commerce Report HERE!)
You can apply for the program at growth.tvp.nyc. If you've ever faced any challenge with scaling your brand and are looking for an opportunity in 2022 - this is the program for you!
Apply @ growth.tvp.nyc
Kendra Clark is an inspiration for all eCommerce entrepreneurs. She started a CBD brand for pets while working as a corporate lawyer, and has discovered that the key to success is to create great content which helps build community and establish a brand online. We chat with Kendra about her journey in eCommerce and the challenges and opportunities she experiences with her CBD brand for pets: Popular Pets https://thepopularpets.com/
eCommerce Standup continues to discover why SEO is so important for online stores in 2022. Today we tackle backlinks: Considered to be a part of a traditional SEO strategy, it is often ignored by eCommerce store owners. We look at domain authority and what that can mean for increasing you search engine ranking positions.
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