EDGE with Brandon White

Learn what is working for us with our Social Media Marketing Strategy.
 
Take what we're doing and apply it to your business social media marketing strategy to increase your sales.

Links from the show:

• Ring Light
• Yeti Mic at 20% off
• LED Softbox Photography Lighting Kit
• Domestic Divas Cleaning Co.
• EDGE

Show Notes
Danielle ups her game on her podcast equipment: 00min
 
Danielle updates her quest to detox off caffeine: 07min
 
Social Media Marketing Strategies Discussions starts: 19min

Using your personal brand to build your company brand: 30min
 
 Sara Blakey: 40min

Tik Tok: 1hr 02min

More Social Media Strategy: 1hr 05min

About the EDGE's Friday Show

Every Friday Danielle Jenkins, founder of Domestic Divas Cleaning Co, and I talk shop over coffee.
 
 Danielle and I each run businesses doing millions in revenue each year with over fifty employees . We grab a coffee and pull back the curtain on our businesses.
 
 We talk about what's working, what's not, what software and systems we use, sales and marketing, our own wellness and other challenges and solutions we've discovered running a business.

It's a casual, honest conversation that you'll walk away with things you can use to run, market, increase your sales and build your business.
 
 Note: the first 7-10 minutes we usally catch up on current events, news and things that have happened over the last week and our reactions. Then we jump into the topic. 

CONNECT WITH US

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Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

Who it's for
People that want to achieve their full potential.

Claim your edge with others who have been getting a step ahead.

Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers

Other great podcasts worth listening:

PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

Learn how to get a virtual assistant for your content marketing, sales prospecting, sales support, and customer service without the hassle of recruiting.

Also, how Robert build a multi million dollar business in just a few years by building out his processes. He explains how he did it and how you can use his framework to do it for your business.

About Robert Nickell
Robert Nickell is the CEO of Dallas-based Rocket Station, which he founded in 2018.
 
Rocket Station recruits and trains college-educated Filipino professionals to fulfill a variety of remote roles at small to mid-sized American companies. U
 
Under Nickell’s leadership, Rocket Station has become a multimillion-dollar company with 8% month-over-month growth since early 2020 and more than 1,200 Filipino contract workers.

 
EPISODE LINKS:

• Rocket Station

CONNECT WITH US

Get Your Weekly EDGE Newsletter. It's FREE.

Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

Who it's for
People that want to achieve their full potential.

Claim your edge with others who have been getting a step ahead.

Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers

Other great podcasts worth listening:

PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

Interested in raising money for your company? Listen to this episode with Lak Ananth the founder of the venture capital firm Next47.

About Lak Ananth
Lak is an Indian American venture capitalist who has spent much of his career focused on identifying industry changing disruptions and acting on them as an investor or acquirer.

He is the founding CEO and Managing Partner of the global venture capital firm Next47 which is backed by Siemens AG and partners with the best entrepreneurs to help them build companies that will change how the world works.

His first book, Anticipate Failure, was published in December. The book is a journey through a riveting collection of high-profile innovation failures and examines the root causes for why a brilliant idea is never enough. In addition to running Next47, Lak serves on the board of several companies that he has helped to grow beyond $1B valuations.

EPISODE LINKS:

• Next47 Venture Capital Firm
• The Entrepreneur's Guide to Navigating Uncertainty, Avoiding Disaster, and Building a Successful Business

CONNECT WITH US

Get Your Weekly EDGE Newsletter. It's FREE.

Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

Who it's for
People that want to achieve their full potential.

Claim your edge with others who have been getting a step ahead.

Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers

Other great podcasts worth listening:

PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

Listen to Riggs story how he went from tech exec to CEO of a small public company disrupting the water industry and lessons you can learn to help your business.

Riggs was once a happy tech executive. In 2005, he helped take a security software company public as its President.

Then, he pitched a fund and -- long story short -- Riggs ended up as CEO of a small public company working to disrupt industrial water, a huge, but slow-moving trillion- dollar global market.

 
EPISODE LINKS:

• Orgin Clear

CONNECT WITH US

Get Your Weekly EDGE Newsletter. It's FREE.

Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

Who it's for
People that want to achieve their full potential.

Claim your edge with others who have been getting a step ahead.

Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers

Other great podcasts worth listening:

PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

Listen to Lisa's story along with lots of lessons learned that will help you with your business when you need to change direction.

About Lisa Gable
Lisa Gable has served four U.S. Presidents and two governors, counseled Fortune 500 CEOs, and represented global public-private partnerships and nonprofits with an end goal of moving organizations to higher levels of performance.

As the former President of the Healthy Weight Commitment Foundation, Lisa created and led a coalition of food and beverage industry corporations and public health and government agencies resulting in the reduction of 6.4 trillion calories from the American diet.

Lisa was appointed the first female U.S. Commissioner General to the 2005 Aichi World EXPO, holding the personal rank of Ambassador, served as a U.S. Delegate to the United Nations Commission on the Status of Women and served in the Reagan White House and Defense Department. Her corporate experience included serving as senior vice president of Global Public Policy at PepsiCo and 15 years in Silicon Valley.
 
 Among her varied volunteer activities, she has served on several boards including as a National Trustee for the Boys and Girls Club of America, a board member for Girl Scouts of the USA and as a member of the Institute of Medicine Roundtable on Obesity Solutions.

A published writer, Gable also had recurring media appearances including four years as a regularly scheduled guest with Lifetime’s national morning program The Balancing Act.

Lisa is the best-selling author of the book, Turnaround: How to Change Course When Things Are Going South.

She is a graduate of University of Virginia and holds an MA from Georgetown University.

EPISODE LINKS:

• Turnaround: How to Change Course When Things Are Going South

CONNECT WITH US

Get Your Weekly EDGE Newsletter. It's FREE.

Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

Who it's for
People that want to achieve their full potential.

Claim your edge with others who have been getting a step ahead.

Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers

Other great podcasts worth listening:

PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

Should you conduct random drug testing in your company? Why would you do it? What drugs would you test for? And why?

Listen to Danielle and I discuss this topic, our experiences and what drugs you would even test for and why? 

About the EDGE's Friday Show
Every Friday Danielle Jenkins, founder of Domestic Divas Cleaning Co, and I talk shop over coffee.
 
Danielle and I each run companies doing several million in revenue each year with over fifty employees.
 
We talk about what's working, what's not, what software and systems we use, sales and marketing, our own wellness and other challenges and solutions we've discovered as business owners.

It's a casual, honest conversation that you'll walk away with things you can use to run, market, increase your sales and build your business.
 
 Note: the first 7-10 minutes we usually catch up on current events, news and things that have happened over the last week and our reactions, then we jump into the topic. 
 
 If you just want the core topic conversation, forward to around minute 8 and start listening.

CONNECT WITH US

Get Your Weekly EDGE Newsletter. It's FREE.

Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

Who it's for
People that want to achieve their full potential.

Claim your edge with others who have been getting a step ahead.

Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers

Other great podcasts worth listening:

PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

Cybersecurity is essential for any business.  Get tips on cyber security you can implement to make your company safer.

ABOUT BRIAN FRITTON
Brian Fritton has built products and led engineering, design, and IT teams at companies with credentials such as Fortune’s 500 Fastest Growing Companies, the Inc. 5000 List, and Entrepreneur’s 100 Most Brilliant Companies.

He’s been the “guy in the hot seat” — responsible for defending small businesses from cyberattacks and moving security from a cost center into the competitive advantage it show be.

Havoc Shield was born out of the pains Brian experienced doing that as a FinTech CTO and later on, the VP of Engineering for a company maintaining sensitive political campaign data.

Brian brings the founder’s perspective to cybersecurity in an increasingly complicated and risk-filled environment.

EPISODE LINKS:

• Havoc Shield
  https://havocshield.com

CONNECT WITH US

Get Your Weekly EDGE Newsletter. It's FREE.

Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

Who it's for
People that want to achieve their full potential.

Claim your edge with others who have been getting a step ahead.

Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers

Other great podcasts worth listening:

PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

Melanie Hurley is a Mom, former teacher and founded Piggy Paint when her girls were two and four to provide a safer alternative to the toxic nail polish her girls were using. 

For the past thirteen years, Melanie’s mission has been to create non-toxic, premium, FUN products that are completely safe for kids – her kids and your kids.

Piggy Paint is sold in 4,000 stores including Target, Amazon, and other fine retailers across fifteen countries. 

Listen as Melanie explains how she (and you) can build a successful company while raising kids and running a household.

EPISODE LINKS:

• Piggy Paint

CONNECT WITH US

Get Your Weekly EDGE Newsletter. It's FREE.

Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

Who it's for
People that want to achieve their full potential.

Claim your edge with others who have been getting a step ahead.

Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers

Other great podcasts worth listening:

PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

Hot tips and tricks on SEO and how to rank #1 in Google Search.  And how David become a SEO expert.

You'll leave this episode with SEO tactics you can immediately start using to rank your website higher in Google, Bing and other search engines like Amazon.

About  David Finberg
David is the Founder and Managing Member of Peaks Digital Marketing. He has SEO and SEM successes on both local and nationwide scales.

After pursuing a degree in Applied Information Technology at George Mason University, and working at several startups, Mr. Finberg decided to venture fully into the digital marketing industry.

David has generated millions of dollars in revenue for clients, ranked thousands of first page search terms on Google and growing numerous corporations and businesses through effective SEO + SEM based digital marketing campaigns.

EPISODE LINKS:

• Peaks Digial Marketing
  https://www.peaksdigitalmarketing.com

CONNECT WITH US

Get Your Weekly EDGE Newsletter. It's FREE.

Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

Who it's for
People that want to achieve their full potential.

Claim your edge with others who have been getting a step ahead.

Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers

Other great podcasts worth listening:

PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

In this episode we talk about Regulation CF and how you can use it to raise money for your company with crowdfunding.

About Rebecca Kacaba
Rebecca has been honored as one of Lexpert’s ‘Top 40 Under 40’ in the legal field and was recognized as one of North America’s most innovative lawyers by the Financial Times.

She practiced law on Bay Street for over ten years and was co-chair of the Toronto Venture Technology and Emerging Growth Companies Group at a global law firm while she worked in Canada’s financial district.

 
EPISODE LINKS:

• DealMaker

CONNECT WITH US

Get Your Weekly EDGE Newsletter. It's FREE.

Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

Who it's for
People that want to achieve their full potential.

Claim your edge with others who have been getting a step ahead.

Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers

Other great podcasts worth listening:

PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...