Elevated Frequencies

Are you ready to hit the road and make a name for yourself beyond your local scene? In this episode, Max Pohlmann, co-founder of Audisbliss and a veteran touring manager, unpacks the essentials of moving from local stages to nationwide tours. With extensive experience managing tours for artists like Subtronics and Mindchatter, and orchestrating over 150 events globally, Max brings unparalleled insights into making it big in touring.

Join us for an exclusive opportunity to connect with industry leaders like Max at the upcoming Chicago Music Nexus. The code PODCAST gets you $30 off. Secure your spot now: www.chicagomusicnexus.com

Elevate your career with targeted business and branding insights on my Patreon. Exclusive content starts at just $5/month: patreon.com/oliviamancuso

In this episode, we explore:

• The Local Launchpad: Learn what foundational steps you need to dominate at home before you can dazzle on the road.
• Strategic Moves: Discover whether you should aim for headlining smaller venues or seek direct support roles in bigger shows as your entry into touring.
• The Real Cost of Touring: Touring isn't all glamour and applause. Uncover the often-overlooked downsides, from financial strains to mental health challenges.
• Tour Construction: Crafting a successful tour involves more than just showing up. Dive into the nuts and bolts of effective tour planning, from branding and venue selection to overall management.
• Universal Traits of Success: Hear surprising qualities shared by all successful clients Max has worked with—traits that could set you apart from the crowd.

About Max Pohlmann: With a background ranging from tour management for high-profile clients to event production, Max is a beacon of knowledge in the touring and event management industry. His experience spans coordinating high-stakes festival operations and managing critical emergency situations, making him an invaluable resource for anyone looking to break into or excel in the world of music tours.

Why This Matters: Many dream of stepping up from local artist to touring powerhouse, but the path is fraught with challenges and requires meticulous planning and personal resilience. Max’s firsthand experiences offer a roadmap for aspiring artists to navigate this transition successfully.

Connect with me here: oliviamancuso__

Video editor/audio engineer: James Fixx

Do you think a manager is your all-in-one solution in the music industry? Let's set the record straight. In this enlightening episode, I chat with Corynne Burrows, the founder and CEO of Midas Touch MGMT, where we dive into what managers truly look for when scouting new talent. 

Corynne demystifies the role of a manager and underscores the essential skills artists must already have polished before teaming up with a management team.

In our discussion, we tackle personal branding, fan engagement, and the continuous efforts required from both artists and managers to ensure success. Corynne highlights:

• The importance of artists being proactive and knowledgeable in building their brand and network.
• How crucial it is to authentically engage your audience and maintain consistent content.
• The balance needed between artistic integrity and business acumen to thrive in this competitive industry.

Exclusive on Patreon: Dive deeper into our discussion on crisis management, where Corynne shares her strategies for handling public scrutiny and maintaining an artist's reputation when old tweets resurface or accusations fly.

Join us at the upcoming Chicago Music Nexus, where you can connect with industry leaders like Corynne and gain firsthand insights into the business dynamics of music management. Use code PODCAST for $30 off your pass: www.chicagomusicnexus.com

Elevate your career with targeted business and branding tips on Patreon, where exclusive content starts at just $5/month: www.patreon.com/oliviamancuso

Connect with Olivia

Video Editor/Audio Engineer: James Fixx

Can perfect harmony in a DJ Duo amplify your success in the music industry? Dive into this special rerun with Walker & Royce as they unpack the secrets behind their dynamic partnership. Explore how they've turned their complementary skills into a tech-house powerhouse and learn how you can apply these principles to your own musical endeavors.

Join us for more transformative discussions at the upcoming Chicago Music Nexus. The code PODCAST gets you $30 off for a limited time. Secure your spot now: www.chicagomusicnexus.com

Elevate your career with targeted business and branding insights on my Patreon: Exclusive content starts at just $5/month: https://patreon.com/oliviamancuso

In this episode, we explore:

• Synergistic Partnerships: How finding a music business partner that complements your strengths can revolutionize your approach and success in the music industry.
• Resilience in Rejection: Insights on building resilience against the inevitable rejections and how to bounce back stronger.
• Sustained Motivation: Strategies for maintaining dedication and motivation, even when career growth feels sluggish.
• Creative Energies: Knowing when to push forward and when to step back, ensuring each project resonates with the right creative energy.

Why This Matters: Walker & Royce share invaluable lessons on partnership, perseverance, and adapting to the ebbs and flows of the music industry. Whether you're a solo artist or part of a duo, understanding these dynamics is crucial for anyone looking to make a mark in the competitive world of electronic music.

Don’t miss your chance to connect at the upcoming Chicago Music Nexus. Use the code PODCAST for $30 off. Secure your spot now: www.chicagomusicnexus.com

Video Editor/Audio Engineer: James Fixx

Are headlining DJs truly untouchable, or do they face the same hurdles as rising stars? Dive into a unique episode of Elevated Frequencies, where we unravel the reality behind the excitement of festival fame. I joined forces with ARC Music Festival to bring you candid interviews with top-tier artists, revealing the persistent challenges and strategies that define their careers.

This isn't just another festival highlight reel; it's a profound look into the industry's core, highlighting that success doesn't shield you from the grind. Whether it's dealing with imposter syndrome, the relentless pace of performances, or the sting of online critiques, these artists share how they navigate the highs and lows with grace.

Join us for a transformative discussion at the upcoming Chicago Music Nexus. The code PODCAST gets you $30 off for a limited time! Secure your spot now: www.chicagomusicnexus.com

Elevate your career with targeted business and branding insights on my Patreon. Exclusive content starts at just $5/month: https://patreon.com/oliviamancuso

In this episode, we explore:

• The Persistent Struggle: Uncover the relentless challenges that even the most successful DJs face and the resilience required to overcome them.
• Business and Branding Insights: Learn from the firsthand experiences of industry giants on how they maintain their brand and manage the pressures of fame.
• The Role of Community: Discover the importance of support systems and community in navigating the complex landscape of music festivals.

Hear from Hot Since 82 about balancing life on the road with family responsibilities, and Mau P about handling the inevitable online backlash with a cool head. 

Hiroko Yamamura shares her unique approach to social media, turning potential distractions into engaging content that complements her music career.

Eats Everything dives into the nuances of crafting a distinctive sound that resonates across venues, proving that your "sound" is as much about consistency as it is about music.

Wrap up the episode with LP Giobbi, who discusses leveraging her platform for greater causes beyond music, showing that success offers a chance to give back and shape the industry positively.

This episode is a must-listen for anyone aspiring to make it big or understand the intricate dynamics at the pinnacle of the DJ world. It's a reminder that the journey is fraught with challenges at every level, but also rich with opportunities for those prepared to tackle them head-on.

Video Editor/Audio Engineer: James Fixx

Producers: are you missing out on a major revenue stream?

In this episode of Elevated Frequencies, Celia Rose, co-founder of the boutique sync licensing agency What Up Pitches, demystifies the lucrative world of sync licensing. Celia breaks down how this underutilized strategy can transform tracks into a significant source of income by aligning them with TV, film, and ad placements.

In this episode, we cover:

• Sync Licensing 101: Celia explains the basics of sync licensing, from creating custom music for TV, films, and ads to curating an artist’s catalog for media placements.
• The Song Lottery: Learn why producing a high volume of tracks increases your odds of sync success, with each song acting as a "lottery ticket" for potential placements.
• Navigating Contracts: Gain insight into the crucial aspects of sync deals, including the pitfalls of exclusive contracts and the importance of understanding terms and conditions.
• Writing for Sync: Discover the unique approach to composing music that appeals specifically to sync opportunities, differentiating it from traditional track production.
• Maximizing Your Catalog: Celia discusses how artists can leverage their existing, unused tracks as assets in the sync world.
• Building Industry Relationships: Strategies for connecting with sync agencies and the value of attending industry events to expand your knowledge and network.

Why This Matters: Sync licensing isn’t just a side hustle—it’s a substantial opportunity to fund your passion projects and sustain your musical career.  With potential payouts of more than $100,000+ for a single ad placement, understanding sync could be your ticket to financial stability, enabling you to balance artistry with income.

Are you leveraging every opportunity in your music career? Join us at Chicago Music Nexus and connect with industry pioneers like Celia (literally - she's a panelist!) to learn how you can elevate your music business strategy. Secure your spot now! The code "PODCAST" gets you $30 off your ticket for a limited time.

Elevate your career with actionable insights from music industry experts. Explore more strategies on Patreon, where we dive deep into the business side of music. Start enhancing your understanding today.

Olivia's Instagram

The next Listening Fiesta is on 9/26, and it's free! Find it here: https://www.whatuppitches.com/

Video Editor/Audio Engineer: James Fixx

How do you slide into DMs and ACTUALLY get results?

This episode of Elevated Frequencies features Austin The Manager with Black 17 Media, who turns DMs into music opportunities. 

As an artist manager and digital marketing mogul, Austin reveals how authentic engagement and strategic content creation are key to thriving in today’s digital music landscape.

In this episode, we dive into:

• Mastering DM Etiquette: Austin shares his personal success story with DMs, including the strategic approach that landed him on this show! Learn the do’s and don’ts to make genuine connections without stepping over the line.
• The Power of Short-Form Content: Discover how platforms like YouTube Shorts can be used effectively to catch the eye of industry leaders and grow your audience.
• Building Lasting Relationships: Unpack the importance of nurturing connections within the music industry for long-term success.
• Consistency and Patience: Why these virtues are non-negotiable in your marketing strategy.
• Adaptive Marketing Strategies: Gain insights on staying relevant by continuously adapting and improving your approach to digital marketing.

Why This Matters: In a digital era where everyone is vying for attention, Austin's tactics provide a roadmap to cut through the noise. His advice isn’t just theoretical—it’s a proven formula that has propelled artists from obscurity to the spotlight by leveraging the power of networking and smart content.

Don’t miss your chance to connect at the upcoming Chicago Music Nexus. Use the code “podcast” for $30 off your ticket: www.chicagomusicnexus.com

Ready to dive deeper? Join my Patreon for ongoing access to business and branding insights that can revolutionize your approach to the music industry: patreon.com/oliviamancuso

Follow Austin: https://www.instagram.com/austinthemanager/

Video Editor/Audio Engineer: James Fixx

Is the electronic music industry leaving you behind? Recent stats reveal that despite the growth of the EDM market, only 20% of producers make a living from dance music. 

This episode of Elevated Frequencies dives into why Chicago Music Nexus is the revolutionary event needed to combat these grim statistics and propel artists into successful careers.

Don’t miss your chance to connect. Secure your spot now and save $30 with code "PODCAST": www.chicagomusicnexus.com

In this episode, we explore:

-The Urgent Need for Chicago Music Nexus: With the North American EDM market rapidly expanding, learn why this event is crucial for artists looking to make their mark and sustain their careers.

-Building Strong Connections: How the Nexus fosters a welcoming environment for networking, making it natural and beneficial for attendees.

-The Stats Tell the Story: Discussing how understanding these market dynamics is critical for anyone in the industry, from new artists to seasoned professionals.

Why Chicago Music Nexus? This event is designed to bridge the significant gap between talent and tangible opportunities. Chicago Music Nexus provides actionable insights and direct access to industry leaders, reshaping how artists and professionals engage with the music scene.

What You Gain by Attending:

-Strategies for Enhanced Income: Sessions focused on practical approaches to increase and diversify revenue streams.

-Insights on Team Building: Advice on assembling a dynamic team to help lift your music projects to new heights.

-Maintaining a Competitive Edge: Learn to navigate an evolving industry and ensure your music and brand resonate in the current market.

Join us for a transformative experience that combines education with entertainment. Enjoy interactive panels, intimate networking opportunities, gourmet food, and specialty cocktails in a creative and vibrant setting.

Interested in more exclusive content? Dive deeper into the strategies discussed by joining my Patreon for behind-the-scenes insights and additional resources: patreon.com/oliviamancuso

Connect with me on Instagram

Download the IMS Business Report: https://www.internationalmusicsummit.com/business-report

Note from Olivia: sorry about my audio quality today, guys! My mic wasn't working, and I was running a solo operation. I will be getting better gear soon.

Is your quest for the perfect track sabotaging your music career? This episode of Elevated Frequencies with ANATTA dives deep into why letting go of perfectionism can be your biggest career boost. 

As a minimal house producer and sound engineer, ANATTA explores the crucial balance between quality and productivity, revealing how embracing imperfections in your tracks can lead to greater creativity and output.

Don’t miss your chance to connect at the upcoming Chicago Music Nexus. Secure your spot now: https://www.chicagomusicnexus.com

Elevate your career with strategic insights available exclusively on Patreon. Start learning today: https://patreon.com/oliviamancuso

In this episode, we uncover:

• The Perils of Perfection: How over-focusing on perfecting a single track can hinder your overall productivity and emotional resilience.
• Embracing the Reps: The importance of repetition and quick execution in music production, akin to training muscles in the gym.
• The Core of Success: Understanding that the strength of a song lies in its idea, not just the technical execution.
• Strategies for Letting Go: Practical tips from ANATTA on how to move projects forward without getting bogged down by details.
• Feedback and Iteration: How stepping away from your work and returning with fresh ears can transform your creative process.

About ANATTA: Rising swiftly through the ranks of the minimal house scene, ANATTA not only crafts hits but also imparts wisdom as a sound engineer and instructor. His approach to music production is about striking the right balance between perfection and speed, ensuring that his creative output remains high without sacrificing quality.

Why This Matters: In a world that often praises flawless production, ANATTA’s philosophy offers a refreshing perspective that can liberate artists from the paralysis of perfectionism. His advice is crucial for anyone feeling stuck or overwhelmed by the pressures of the music industry.

Tune in to learn how adopting a mindset of ‘good enough’ can free you to create more music, experiment more boldly, and recognize your best ideas faster. 

Follow ANATTA: https://www.instagram.com/anattasounds

Have thoughts or questions about the episode? Connect with me: https://www.instagram.com/oliviamancuso__

Are the challenges of ADHD crushing your music career, or are they the secret to your next big breakthrough? In this pivotal episode, Tristan Hunt, a certified transformational coach who specializes in ADHD, dives deep into the complexities of neurodiversity within the electronic music scene. With firsthand experience and a groundbreaking study under his belt, Tristan reveals how ADHD impacts creative giants in the industry and what you can do to harness its power.

Join us for more transformative discussions at the upcoming Chicago Music Nexus. Secure your spot now: 

www.chicagomusicnexus.com

Elevate your career with targeted business and branding insights on my Patreon. Exclusive content starts at just $5/month:  https://patreon.com/oliviamancuso 

In this episode, we explore:

• The Attraction of Neurodiversity: Why the electronic music industry draws in and amplifies neurodiverse talents.
• The Double-Edged Sword: How ADHD fuels creativity but challenges project completion and career sustainability.
• Strategic Empowerment: Practical strategies to manage ADHD, from establishing safe routines to understanding your neurobiology.
• Stigma vs. Support: The critical role of coaching and community in transforming ADHD challenges into career-defining advantages.

About Tristan Hunt: As a transformational coach diagnosed with ADHD himself, Tristan has not only studied the impact of neurodiversity in electronic music but has also been a pivotal figure behind the scenes, supporting headlining artists at major festivals. His unique insights into addiction risks and the need for robust support structures in the industry make his advice invaluable.

Book an ADHD Discovery Call with Tristan: https://calendly.com/tristanhuntcoaching/30-min-adhd-discovery-coaching-call-with-tristan

 How to turn your iPhone on greyscale: https://agio.com/how-to-make-your-iphone-grayscale/

Working with Neurodivergent Musicians by Tristan Hunt: https://musiciansunion.org.uk/legal-money/workplace-rights-and-legislation/equality-rights/working-with-neurodivergent-musicians

Olivia’s Instagram: https://instagram.com/oliviamancuso__

Video Editor/Audio Engineer: James Fixx

“WE WERE GOING TO LOSE EVERYTHING.”

Is the festival scene surviving the post-pandemic world? What does it take for a festival to thrive amidst skyrocketing costs and a new wave of attendees? 

In this deep dive with Mikey Lion, co-founder of Desert Hearts Festival and a pivotal figure in the house and techno community, we explore the seismic shifts in festival production and what artists need to do to stand out.

Learn more tips like these from experienced DJs, producers, managers, and more at the upcoming Chicago Music Nexus. Get tickets here: www.chicagomusicnexus.com

Join my Patreon for business and branding tips to take your DJ career to the next level. Tiers start as low as $5 a month for a limited time: https://patreon.com/oliviamancuso

In this episode, we cover:

• The evolving challenges for festival producers, from unprecedented financial strains to adapting to new audience behaviors.
• How Desert Hearts navigated venue losses, re-education of festival-goers, and radical shifts in festival planning post-pandemic.
• Essential traits and strategies for artists aiming to break into the festival scene: accessibility, branding, and the power of showing up.
• Mikey's perspective on the current state of festival economics, including the impact of inflated headliner fees and operational costs.

Mikey Lion, a central figure in creating transformative festival experiences, shares his story:

• From the inception of Desert Hearts on an Indian reservation to overcoming the obstacles of the pandemic and finding new ground in Flagstaff.
• Insights into Desert Hearts' "one stage, one vibe" philosophy and how it fosters a unique community atmosphere.

Interested in how to stand out to festival bookers or what it really takes to run a festival? Mikey goes into detail in our Patreon-exclusive clip, sharing wild festival stories and industry secrets that every upcoming DJ and producer needs to hear.

Follow Mikey Lion and Desert Hearts for updates and behind-the-scenes looks at their events:

Mikey
Desert Hearts Records
Olivia's Instagram

Editor/Audio Engineer: James Fixx