Email Einstein Ingenious eCommerce Email Marketing by Flowium

166 - Join our host Vira Sadlak and Dennis Mistrioty, co-founder & CEO of BATCH, as they dive into the CBD industry’s inner workings. Discover BATCH's standout strategies, learn how they use their SEO prowess to generate leads, and hear about their journey through advertising hurdles.

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165 - In this episode, we dive into 3 crucial email strategies: Back-in-stock Flow, Replenishment Flow, and Price-drop Flow. Learn how these flows contribute to revenue growth and customer retention, plus get Vira’s pro tips on taking those flows to the next level during BFCM.

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You’ll learn

• why Back-in-stock flow, Replenishment flow, and Price-drop flow, are essential for eCommerce success
• how these flows contribute to revenue growth and customer retention
• Vira’s pro tips on how she’s optimized engagement and conversion rates within those flows with her clients
• why Price-drop flows are essential during BFCM season plus practical examples on how to implement them

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164 - In this podcast episode, we take a profound plunge into the realm of eCommerce email and SMS marketing alongside Robbie Fitzwater.

Some of the questions we ask:

• What are some common mistakes businesses make with their email marketing efforts?
• How can businesses enhance the value and engagement of their email marketing for recipients, shifting it away from being perceived as a constant bother?
• How can businesses repurpose content from other channels and align it with their email campaigns?

Remember, email is not dead; it’s all about delivering exceptional content and building meaningful relationships. Tune in to learn more!

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163 - Join our host Vira Sadlak and Gorgias’ Rohan Kapoor as they delve into the fascinating world of customer service, like you’ve never experienced it before.

You’ll Learn

• What Gorgias is, how it’s different from other helpdesks, and  how you can use it to manage all your eCommerce tools
• How to elevate Customer Support to boost engagement, brand loyalty, and sales
• Smart Customer Support strategies to maximize revenue and minimize costs
• Converting leads into customers: how to tackle common pitfalls to effectively enhance conversion rates

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162 - Explore how TalentPop turns live chats into revenue drivers, converts short-term wins into lasting customer bonds, and masters word-of-mouth marketing.

About today’s guest

Ashkan Taheri is the Co-Founder at TalentPop, a leading Customer Service Management Agency that works with over 500 fast-growing eCommerce brands to revolutionize their customer service and turn customer service into a revenue-generating channel.

You’ll Learn

• What TalentPop is and how they use live chats to turn customer service into a revenue-driving channel
• How to turn seemingly unsustainable wins into lasting customer relationships for long-term success
• How to leverage the power of word-of-mouth marketing and ensure it doesn’t work against your brand 
• Dedicated vs. Shared Customer Service model, and which one you should choose for your business

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161 - Join our host Vira Sadlak and Particl’s Ben Reynolds as they explore the power of AI's real-time insights, from optimizing market research to propelling successful product strategies.

About today’s guest

Ben Reynolds is a Head of Partnerships and Sales Development in Particl, an eCommerce database that allows you to access real-time product sales and pricing data.

You’ll Learn

• How to use Particl to research market-product fit?
• How to use Particl to make faster and more secure decisions using real-time SKU data instead of months of research
• How Chubbies successfully launched new SKUs by switching from shorts to pants through AI-driven data analysis
• How demand fluctuates with changes in price and how AI can help address that
• How to use AI to discover valuable price point insights for your products.
• How to use Ai-driven data to strategizing BFCM discounts

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160 - Join us as we explore the potential of AI-driven marketing with Eitan Winer, the Co-Founder and CEO of Maverick. Learn to use AI for personalized customer interactions, and master the art of making every communication special.

Some of the questions we ask:

• How do you maximize email marketing using Maverick in Klaviyo? 
• What are some potential use cases for Maverick and what are its limitations?
• Have you seen improved loyalty campaign performance with Maverick?
• What are some common AI mistakes in email marketing?
• What are some future AI trends and the next big thing?

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159 - In this exciting episode, Email Einstein host Vira, Flowium's CEO Andriy and Head Copywriter Irina dive into the world of AI-powered marketing strategies.

Join us as we uncover the secrets to understanding your audience better and taking your email marketing to the next level, even if you're a one-person team or a startup. Get ready for expert tips, insider reveals, and super engaging discussions.

You'll Learn

• How to leverage AI to understand your target audience better
• AI hacks for startups: how to elevate email marketing for 1-person teams
• Vira's data analysis tricks: master large data sets for impactful campaigns
• Uncover the ultimate customer insights with Irina's AI-guided discovery process
• Andriy's daily exercise to be on top of his email marketing game 
• Sneaky segmentation: Andriy's secret to outsmarting competitors
• AI vs. copywriting: our team's take on common myths
• Exclusive bonus reveal: announcing our next guest   

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158 - In this episode, our host Vira sits down with a Senior Manager at Justuno to dive into all things CRO. Discover expert insights and proven tactics to optimize your conversions and skyrocket your business growth.

You’ll Learn

• Justuno's secret sauce to supercharging Klaviyo
• How to engage & convert with personalized popups 101
• How to master upsells and boost the number of customers with Justuno 
• What ABCDEF tests are and how to perform them
• Justuno's hacks to skyrocket SMS list signups
• SMS opt-ins no-go's: what to know
• How to convert with Spin-to-Win’s
• Interactive banners & how to use them to promote engagement
• Interrupt with impact – how to make popups worth it for customers
  
  

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157 - Join our in-house designer Kristen Musloe and our host Vira as they sit down to dive into the most popular email design trends. Together, they will break down each trend and reveal effective ways to incorporate them into your email marketing strategy.

You’ll learn

• Taking your NPS surveys to the next level: how to make asking for feedback fun and insightful
• Exploring the boundless possibilities of AMP for your email campaigns
• Our designer's secret sauce to captivating marketing emails
• Bring your emails to life: how to master the art of animated gifs... and more! 

Check all the designs we mentioned here! 

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