Adam Clark’s journey to becoming the WordPress-loving freelance developer he is today took a detour. Adam started out in the field of journalism and moved into using and modifying WordPress code. Adam took a detour down the path of using Expression Engine to customize client projects. It wasn’t until after WordPress 3.0 came on the scene that he decided to check out how WordPress had changed.

Today, Adam’s primary business, BottleRocket Creative, is a development company that produces websites powered by WordPress.

Interview with Adam Clark

Listen to the audio version

One Day and Done

I can’t really think of anything that I wouldn’t do with WordPress at this point?

Adam shares his recent experience experimenting and fine tuning WPTheory, his recently launched productized service business. Adam has focused WPTheory around designing smaller projects with shorter project turnarounds. Adam thinks WPTheory will work well for WordPress website redesigns and for clients with budgets around $1000. Adam acknowledged the need to iron out a few wrinkles to make the pre-project intake process more streamlined.

Building themes for churches

In the past, Adam had not been involved with other developers in the WordPress community and has not (YET) attended a WordCamp. However, he recently started to make connections to other WordPress developers via the Genesis platform community. His church focused themes will be created as Genesis child themes.

Creating a show even his wife would listen to.

In December 2012, Adam was feeling frustrated and wanted to launch SOMETHING. He decided to give himself a self-imposed deadline by starting to book guests for podcast interviews—even before creating a website or designing a logo for his new venture. The current format of the podcasting venture, on Goodstuff.fm, was started with several partners in 2014.

Best way to reach Adam is on Twitter: @AVClark

Learn more about Adam’s projects

Bottlerocket Creative

Resources mentioned

Genesis theme framework

Articles related to Adam’s projects

Recent WPTavern.com article about WPTheory.net

Here’s a list of a few spaces where you can connect with others in the WordPress Community

WPmentor