On Top of PR with Jason Mudd

Embracing the power of “No” and storytelling with keynote speaker, author, and actor Rob Biesenbach


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Our episode guest is Rob Biesenbach, keynote speaker, author, and retired actor. He worked in corporate communications by day and began a secondary career of acting at night. From there, he launched his keynote speaking business and has been teaching people the lessons he learned from acting and improv and how to implement them into corporate communications and business. 

Five things you’ll learn from this episode:

  1. The power behind saying “No” to invitations
  2. Tips on how to decline
  3. Lessons learned in corporate communications from acting and improv
  4. How to become a keynote speaker and the challenges speakers currently face
  5. How to get better at storytelling and how to access free storytelling tools

Quotables

  • “One of my secrets for enjoying less stress is definitely embracing the power of saying ‘No.’” — @JasonMudd9
  • “Not every invitation is an obligation, right? You have the opportunity to simply say no.” — @JasonMudd9
  • “It's easy to have a strategy or a lot of activity and no strategy. And part of that is embracing the power of ‘No.’” — @JasonMudd9
  •  doing onstage and in front of the camera could be applied directly to my business career.” — @RobBiesenbach
  • “I think we could all be better storytellers.” — @JasonMudd9
  • “Seth Godin said logic is a battering ram. I mean, you can bury people in facts and data and evidence and all the rest, and you need that stuff. But by itself, it's not enough to persuade. You have to win hearts to change minds.” — @RobBiesenbach
  • “One of the most important stories that anyone can tell is the story of who they are.”  — @RobBiesenbach

About Rob Biesenbach 

Rob Biesenbach is a keynote speaker, workshop leader, and author. Oh, and did we mention a retired actor? Rob has not only built himself a successful career in corporate communications and started his own business but took classes at Second City where he learned how to act and do improv. Rob joined as a guest to share more about storytelling, presentation, how to say “No,” and much more!

Guest’s contact info and resources:

  • Rob Biesenbach on Twitter
  • Rob Biesenbach on LinkedIn
  • Rob Biesenbach’s Website
  • Rob Biesenbach’s YouTube Channel

Episode recorded: January 27, 2022

Sponsored by:

  • On Top of PR is produced by Axia Public Relations, named by Forbes as one of America’s Best PR Agencies. Axia is an expert PR firm for national brands.
  • On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.

About your host, Jason Mudd

On Top of PR host, Jason Mudd, is a trusted adviser and dynamic strategist for some of America’s most admired brands and fastest-growing companies. Since 1994, he’s worked with Am

Support the show

  • On Top of PR is produced by Axia Public Relations, named by Forbes as one of America’s Best PR Agencies. Axia is an expert PR firm for national brands.
  • On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.


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On Top of PR with Jason MuddBy Jason Mudd, Axia Public Relations

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