Today I am chatting with Ruth Melton, The Wedding and Event Director of Elms Barn. We chat about her experience of working with us over the summer as she took our TikTok Pro course and how it's impacted her venue for the better. We also discuss shifts she is seeing in the wedding industry and how you can make it on to her recommended suppliers list!

Want to join the next round of TikTok Pro this November? The sign up is now open:

Find out more about TikTok Pro

Find Elms Barn on TikTok or Instagram

Visit their website

Timestamps:

00:00 - Facing the Uncertainty of July

04:09 - The Journey to Wedding Management

09:48 - Shifts in the Wedding Industry

19:15 - Transitioning to TikTok Strategies

25:28 - Understanding TikTok: Lessons from the Training

32:33 - Transitioning Content Strategies

43:51 - Navigating the TikTok Experience: Insights and Surprises

55:33 - Maintaining TikTok Presence Without Burnout

Mentioned in this episode:

Wed Pros Live 2026

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