It's no secret that cultivating relationships and having a trustworthy brand is key to success in recruitment. Join us as we sit down with Emily McLeod from WOW Recruitment to explore the strategic world of personal branding and its influence on cultivating candidates, clients, and fellow recruiters. As somewhat of a protégé to Greg Savage, Emily strategically plans her personal brand and builds trust to establish an inbound funnel for her business.

In this engaging conversation, we also delve into the importance of balancing technology investments with sales training for recruitment teams. Emily shares valuable insights on how introducing new tech for business development can be a mere bandaid fix if the team lacks the necessary skill sets. Discover how implementing a solid BD process, fostering meaningful interactions, and tracking conversions can make a significant difference in a team's success.

Finally, we unravel Emily's story of starting her own recruitment agency, the thought process behind WOW Recruitment's name, and the hard lessons she's learned along the way. From overcoming imposter syndrome to building a robust brand presence, Emily's journey is both inspiring and informative. Don't miss this opportunity to gain valuable insights from her experiences and apply her strategies to your own recruitment journey.

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