Empathize IT! Empathy and Entreprenuers

This is an episode of Empathize It Podcast with host Mordecai Holtz and Rani Mani. Rani Mani is the Head of Employee Advocacy at Adobe.   

We discuss her love affair with influencer marketing, employee advocacy, empathy and its role in both internal and external brand success.

Follow Rani on Twitter: https://twitter.com/ranimani0707 

Follow Mordecai on Twitter: https://twitter.com/mordecaiholtz

This is an episode of Empathize It Podcast with host Mordecai Holtz and Katie Perry. Katie Perry is the VP Marketing at Public.  A whole new

We discuss how everything matters in disrupting an archaic business model, everything matters, and changing the culture of investing. 

Follow Katie on Twitter: https://twitter.com/katieeperry 

Follow Mordecai on Twitter: https://twitter.com/mordecaiholtz

Spent time with Jose-Andres Camacho about the importance of simple, effective communication. 

Jose shares his experience working with two big brands, Abbott and Adobe, and the differences in delivering a coherent message.

Katelyn Bourgoin is a 5X founder turned growth strategist and trainer. She understands the challenges business leaders face because she’s been there herself.

Former teacher and marketing director, Christina Garnett works with Fortune 500 brands to strengthen their digital strategy.

With inbound marketing at the core, it's crucial that the target audience comes first and Christina focuses her efforts to encourage a deep dive to understand personas, competitors, and more.

Christina works to create brand bibles, strategy playbooks, and more in the pursuit of a clear branded message that resonates with the target audience. She has a deep love for audience research and social listening, believing that to truly understand your audience, you need to listen to them.

Christina is featured in HubSpot Academy's Social Media certification course as well as their separate course on social listening. She has been a speaker for national events like INBOUND19 and Adapted Digital Media Summit as well as local events for the Virginia SBDC. You can also find her featured in various ebooks by Social Insider, HubSpot, and Talkwalker, as well as articles by The Next Web and Meltwater.

Ari Lewis,  co-founder of GreenBlock Group, a strategic communications firm, and OhioX, Ohio’s Technology and Innovation Partnership. My writing is primarily focused on the Attention Economy. I’ve been quoted in publications like the Wall Street Journal, Financial Times, Forbes and Business Insider. 

Jason Schulweis,  SVP and Head of Brand Partnerships, at Morning Brew discusses collecting dots, repitition and reputation, and constructive tension.

Morning Brew has earned its position as a leading business newsletter in today’s digital economy. Every morning, over 2.2M people read Morning Brew’s daily email newsletter covering the latest news from Wall St. to Silicon Valley (average open rate is between 40-42%).

Informative, witty, and everything you need to start your day.

Jason Schulweis,  SVP and Head of Brand Partnerships, at Morning Brew discusses collecting dots, repitition and reputation, and constructive tension. 

During these uncertain times, I had the opportunity to catch up with Ed Diender, CDTO and Vice President, Global Government Business Unit, Huawei Enterprise, about digital transformation during the global COVID pandemic. 

In this episode, Ed explains how institutions, brands, and governments are embracing digital transformation in a much faster pace. 

With global institutions faced with no alternative, emrabcing digital transformation, AI applications and considering different scenarios, is manditory. Interestingly, in this new reality, the role of the Sales Executive has shifted to be more of a client manager. 

Conisdering the new digital, work from home, environment that the workforces are facing, digital transformation is now setting a new standard for institutions and governments. 

A long-overdue conversation with Yam Regev,  CEO of Zest.is a platform that has literally reconfigured how people learn today in a digital-first world. 

The foundation of Zest is that professional marketers are the driving force behind curating top-tier consumable and valuable content and not manipulated fluff. And that tribe of active members recommends content they’ve found valuable. Zest is a platform created by marketers for marketers - and yet, they don’t do any traditional marketing. 

It's all based on community growth, building relationships with each user and proactive engagement to inspire contribution.  This is the 'value prop' that turns Zest into an amazing platform and highlights the team effort of its success. Everyone, founders, users, and employees are all on the same team to make this product grow. 

(This podcast was recorded prior to the launch of the Zest App.)