On the 100th episode of The Richard Robbins Show, I sat down with a friend who has lived two lives in the real estate industry.

Mark Arnstein, a 27-year veteran as a real estate agent, began his career in the beautiful city of Vancouver, British Columbia. 8 years later, after growing a substantial business and clientele, he packed up and moved to Toronto with his wife.

It was quite the adjustment for Mark as you can imagine. “You take a big fish in a small pond but drop it inside of an ocean, it takes a while to adjust,” he tells me.

Instead of feeling sorry for himself, Mark dedicated himself to understanding this new landscape and learning the Toronto market. “I became a student…I needed to understand the market and know where the value stood.”

Mark dedicated himself to doing two open houses a day over the weekends and began to geo-farm an area that he now dominates 19 years later.

On this episode of The Richard Robbins Show, Mark and I discuss the 3 crucial steps to successfully geo-farming an area. Mark shares his process for picking an area, budgeting, frequency and how to get a 10x return on your geo-farming investment!