On the 105th episode of The Richard Robbins Show, I sit down with a man who has found incredible success in the real estate industry and, even more so, at home with his wife and 11 children.

Mark Burke, a 20 year veteran in the real estate industry is a 2nd generation agent who learned the ropes from his mother. Before his career as a real estate professional, Mark found himself on the sales and marketing team with Coca-Cola, increasing their gross profit by 50 million dollars annually for their Canadian portfolio.

Despite his success, Mark switched careers because something had become more prominent and important in his life: Family.

In this episode of The Richard Robbins Show, Mark and I chat about the importance of family and why it’s crucial to achieve work-life balance. Mark gives us his perspective on how to approach a pricing conversation with potential clients properly, the reason for using locally-specific real estate data and why authenticity could be your greatest asset when it comes to doing more business.