In today’s episode, we cover:

• What is Shopify
• What are its values
• Tobi’s thoughts on consumerism
• Tobi’s view that companies need to think of the world holistically
• Shopify’s journey and what it discovered purchasing carbon credits
• The misaligned incentives caused by poor quality carbon credits
• Tobi’s personal journey in learning about climate change and taking action on it
• The need to reform capitalism and the mechanisms to do so
• Where Shopify is currently on its climate journey
• Tobi’s reasons for optimism and what he sees as the key solutions
• The need to reframe solutions beyond carbon sequestration and offsets
• Why companies need to take responsibility for climate externalities

Links to topics discussed in this episode:

• “We Need To Talk About Carbon”: https://tobi.lutke.com/blogs/news/we-need-to-talk-about-carbon
• The Shopify Sustainability Website: https://www.shopify.com/about/environment
• Shopify’s 2019 Sustainability Report: https://cdn.shopify.com/static/sustainability-report/2019%20Shopify%20Sustainability%20Report.pdf
• CarbonCure: https://www.carboncure.com/
• Externality: https://en.wikipedia.org/wiki/Externality

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*Editing and post-production work for this episode was provided by The Podcast Consultant