Prime Suspects is back with Ep. 118, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:

The fallout from the NFL Conference Championship games, how Prime Sports and Betcris fared, sharp vs. public action, weather-driven line moves, and key lessons from live betting performance

The evolving role of prediction markets in sports betting, whether sportsbooks should view them as real competition, how regulators may respond, and why the hype may be outpacing reality

UFC betting under the Paramount partnership, strong volume trends, and integrity concerns after a fight was pulled due to suspicious betting activity

Broader industry innovation, from Underdog’s automated savings product tied to wagering behavior to global betting trends highlighted by strong Australian Open handle driven by U.S.-friendly start times

Watch the video version here.

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