Event Marketing: Redefined

EP 136 | AI & Events Part 2: The Playbook for Post-Show Follow-Up That Converts


Listen Later

Part 1 had people talking—and asking for more.

You leave a trade show with a stack of business cards, a lead list, and big opportunities. But if your follow-up strategy isn’t airtight, those opportunities vanish.

Most post-show outreach is slow, generic, and ineffective. Leads get cold. Follow-ups sound the same. And before you know it, you’re starting from scratch at the next event.

In this highly requested Part 2, Matt Kleinrock and Doug Foley, President of Giant Goat, reveal the exact AI-powered prompts you need to make post-show follow-up smarter, faster, and more effective.

✅ AI-powered lead segmentation to focus on the best opportunities.

✅ Automated LinkedIn and email outreach that actually gets responses.

✅ How AI can analyze trade show ROI and optimize future events.

You asked, we delivered. Now, let’s make post-show follow-up effortless. Listen now.

------------------------------ 

Part 1 (AI & Events: The Playbook for Pre-Show Tactics & Better Engagement): https://www.buzzsprout.com/2035112/episodes/16692463
https://www.youtube.com/watch?v=x9oAtKetqQs

Connect with Doug 
On his LinkedIn: https://www.linkedin.com/in/douglasjfoley/ 

Connect with Me 
On my LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/ 

On my Company: https://rockwayexhibits.com/ 

🚨 Register for the show here: https://tinyurl.com/EventMarketingRedefined 

...more
View all episodesView all episodes
Download on the App Store

Event Marketing: RedefinedBy Matt Kleinrock

  • 4.6
  • 4.6
  • 4.6
  • 4.6
  • 4.6

4.6

11 ratings


More shows like Event Marketing: Redefined

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,440 Listeners

Pod Save America by Crooked Media

Pod Save America

86,827 Listeners

The Daily by The New York Times

The Daily

111,119 Listeners

Crime Junkie by audiochuck

Crime Junkie

367,519 Listeners

Great Events by Cvent

Great Events

24 Listeners

Giggly Squad by Hannah Berner & Paige DeSorbo

Giggly Squad

14,872 Listeners

Huberman Lab by Scicomm Media

Huberman Lab

28,940 Listeners

Better Events by Better Events Pod

Better Events

30 Listeners

The Wirecutter Show by The New York Times

The Wirecutter Show

1,106 Listeners