Event Marketing: Redefined

EP 136 | AI & Events Part 2: The Playbook for Post-Show Follow-Up That Converts


Listen Later

Part 1 had people talking—and asking for more.

You leave a trade show with a stack of business cards, a lead list, and big opportunities. But if your follow-up strategy isn’t airtight, those opportunities vanish.

Most post-show outreach is slow, generic, and ineffective. Leads get cold. Follow-ups sound the same. And before you know it, you’re starting from scratch at the next event.

In this highly requested Part 2, Matt Kleinrock and Doug Foley, President of Giant Goat, reveal the exact AI-powered prompts you need to make post-show follow-up smarter, faster, and more effective.

✅ AI-powered lead segmentation to focus on the best opportunities.

✅ Automated LinkedIn and email outreach that actually gets responses.

✅ How AI can analyze trade show ROI and optimize future events.

You asked, we delivered. Now, let’s make post-show follow-up effortless. Listen now.

------------------------------ 

Part 1 (AI & Events: The Playbook for Pre-Show Tactics & Better Engagement): https://www.buzzsprout.com/2035112/episodes/16692463
https://www.youtube.com/watch?v=x9oAtKetqQs

Connect with Doug 
On his LinkedIn: https://www.linkedin.com/in/douglasjfoley/ 

Connect with Me 
On my LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/ 

On my Company: https://rockwayexhibits.com/ 

🚨 Register for the show here: https://tinyurl.com/EventMarketingRedefined 

...more
View all episodesView all episodes
Download on the App Store

Event Marketing: RedefinedBy Matt Kleinrock

  • 4.5
  • 4.5
  • 4.5
  • 4.5
  • 4.5

4.5

15 ratings


More shows like Event Marketing: Redefined

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,437 Listeners

Up First from NPR by NPR

Up First from NPR

56,419 Listeners

Oprah's Super Soul by Oprah

Oprah's Super Soul

31,966 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,716 Listeners

The Toast by Dear Media

The Toast

33,375 Listeners

Giggly Squad by Hannah Berner & Paige DeSorbo

Giggly Squad

14,972 Listeners

Money Rehab with Nicole Lapin by Money News Network

Money Rehab with Nicole Lapin

1,688 Listeners

The Weekly Show with Jon Stewart by Comedy Central

The Weekly Show with Jon Stewart

10,803 Listeners

Checked In with Splash by Splash

Checked In with Splash

20 Listeners