Introducing Season 2 of The Application — an Enrollify Podcast hosted by Allison Turcio.

Allison is the Assistant Vice President for Enrollment and Marketing at Siena College, as well as an Instructor of Marketing at Siena College. 

She leads college-wide marketing, market research, and enrollment communications efforts, and also works as a marketing consultant teaching digital and social media marketing courses.  

If you're a higher ed marketer or admissions professional looking for: 

• Tips, tricks, and industry secrets to optimize student recruitment and enhance the student experience. 
• Consumer data and marketing best practices 
• Actionable takeaways 

Then you're going to want to follow along with Allison each episode as she talks to some of the industry's best and most creative minds.

Subscribe to The Application here or wherever you get your podcasts.

Catch up on Season 1 of The Application, hosted by Corynn Myers, here. 

The Enrollify Podcast is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. 

Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Zach Busekrus, Jaime Hunt, Corynn Myers, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! 

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Connect With Our Host:
Mallory Willsea 
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea

About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.

Attend the 2025 Engage Summit! 
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.

Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register