Ian Gibson, Dean of San Diego State University’s Global Campus, joins the podcast this week to discuss why higher education needs an "operating system upgrade" to meet the realities of today's learners, and how to achieve this structural reform and digital transformation. He shares how institutions can expand access through online learning, lifelong education, and global partnerships while maintaining academic rigor, mission, and supportive student experiences.

Rather than treating innovation as a threat, Ian makes the case for embracing thoughtful change as the best way to strengthen higher education's public mission for the future.

Guest Name: Ian Gibson, J.D. - Dean of SDSU Global Campus

Guest Social: LinkedIn

Guest Bio: Ian Gibson serves as Dean of SDSU Global Campus at San Diego State University, where he leads a $40M+ self-support academic enterprise focused on access, academic quality, workforce alignment, global engagement, and institutional sustainability. Global Campus serves more than 10,000 learners annually across online, hybrid, off-campus, professional, continuing, and international education.

He also led the launch of SDSU Online, a major expansion of the university’s online identity and infrastructure designed to make SDSU degrees and programs more visible, accessible, and navigable for learners beyond the traditional campus model.

Gibson’s work focuses on helping public higher education adapt to changing learner needs without compromising rigor or mission. At SDSU, his portfolio includes revenue diversification, digital credentialing, AI literacy, workforce-aligned learning, international education, and partnerships that expand the university’s reach and public value.

- - - -

Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this week’s episode, Dustin speaks with Dr. Daniel Allen, President of La Salle University, about the institution's remarkable turnaround and the leadership principles behind its recognition as the "Comeback College." Rather than chasing flashy higher education trends, Dr. Allen shares how La Salle leaned into its core identity—prioritizing teaching excellence, student success, and a strong sense of community—to reverse enrollment declines and strengthen its financial position.

The conversation also examines how institutional leaders can navigate uncertainty by making disciplined, mission-driven decisions, investing in areas of genuine strength, and resisting the temptation to pursue every new opportunity. Ultimately, Ian provides a compelling reminder that sustainable innovation comes not from becoming everything to everyone, but from becoming the best version of who you already are.

Guest Name: Dr. Daniel Allen, President, La Salle University

Guest Social: LinkedIn

Guest Bio: Daniel J. Allen, Ph.D., is the 30th President of La Salle University. Drawing on more than 20 years of experience in Catholic higher education, Dr. Allen is leading La Salle’s strategy focused on enrollment growth, student retention and enhancing the student experience. Prior to joining La Salle, Dr. Allen served as senior vice president for advancement and external relations at DePaul University and held leadership roles at the University of Chicago’s Harris School of Public Policy, Lewis University and Loras College. He earned his Ph.D. in education from Loyola University Chicago and continues to pursue his interest in postsecondary educational access for low-income students. He also serves on the board of the International Association of Lasallian Universities, a global network of 64 universities.

- - - -

Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this week’s episode, Dustin speaks with Omar Chihane, Global General Manager of TOEFL at ETS, about the evolving landscape of international student mobility and the growing importance of English proficiency in an AI-driven world. 

Drawing on his own international journey and global perspective, Omar explores how students are making increasingly pragmatic decisions about where to study, balancing factors like cost, visa certainty, career outcomes, and long-term opportunities.

Guest Name: Omar Chihane, General Manager for TOEFL at ETS

Guest Social: LinkedIn

Guest Bio: As the General Manager of TOEFL, Omar Chihane drives the strategic direction and growth of the TOEFL iBT, using his global experience as a tech entrepreneur and executive to lead teams across various functional areas of the business. Prior to joining ETS in 2024, Omar founded englease – an English teaching startup that serves the Middle East and Africa through synchronous online classes. Before his startup journey, Omar held various leadership roles with multinational corporations including Siemens, Nokia and Microsoft. Omar holds an MBA from the London Business School and is a venture partner with Antler, where he coaches and mentors up and coming tech startups.

- - - -

Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

We welcome Leslie Gale from CampusESP to the show this week to talk about the evolving role of parents and families in the higher education journey. Drawing on new survey data from more than 43,000 family members, they explore how institutions can better support student success by delivering timely, relevant information and embracing parents as partners throughout enrollment, persistence, and beyond.

Guest Name: Dr. Leslie Gale - VP of Customer Success & Account Management at CampusESP

Guest Social: LinkedIn

Guest Bio: Dr. Leslie Gale is the Vice President of Customer Success & Account Management at CampusESP, a parent engagement platform that serves hundreds of institutions. She has proudly been a part of the team for the past 8 years, growing her responsibilities progressively over that time. She has 10+ years of experience in higher education and holds a PhD in Educational Leadership from the University of Missouri.

- - - -

Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

We’re thrilled to welcome Dr. Nick Ladany to the show, President of San Francisco Bay University (SFBU) and previous Enrollify Hall of Famer. He shares what it takes to fundamentally rethink higher education for today's learners. Dr. Ladany explains SFBU's student-centered approach to affordability, accelerated degree pathways, wraparound support services, and faculty development before diving into the launch of the university's new AI-powered MBA ProPlus program. Dr. Ladany challenges higher education leaders to move beyond incremental change, embrace bold innovation, and redesign institutions around what matters most: helping students graduate with the skills, experiences, and opportunities they need to succeed.

Guest Name: Dr. Nick Ladany - President of San Francisco Bay University

Guest Social: LinkedIn

Guest Bio: Nick Ladany, Ph.D., currently serves as the President of San Francisco Bay University (SFBU). In the spirit of the Silicon Valley, SFBU is acting like a startup and challenger brand in higher education, with the purpose of disrupting higher education and developing a university that is accessible and affordable, with a deep commitment to serving the common good. SFBU’s unique and innovative approach to higher education capitalizes on six pillars of the student experience: praxis academics, life literacy, comprehensive wellness, multiple meaningful relationships, lifelong careers readiness, and financial support, all of which is aimed at meaningful and successful student outcomes. 

Previously Dr. Ladany was President of Oglethorpe University in Atlanta, Georgia, where he led the university through the pandemic, facilitated record enrollments, enhanced fiscal stewardship, built a leadership team, strengthened a commitment to DEI, and enhanced student success and wellness. 

Dr. Ladany received his Ph.D. from the University at Albany, State University of New York, in 1992 and his B.S. in Psychology from the University of Maryland, College Park.

- - - -

Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this bonus episode recorded live at the eduWeb Summit in Orlando, we speak with Laura Beth of CLYDE about how AI is reshaping higher education marketing, communications, and public relations. They discuss why institutions need to rethink their websites as content engines for generating perception by AI rather than just destinations for human visitors. Laura Beth also shares how earned media, press releases, and even Reddit have become increasingly valuable sources for showing up in AI-powered search, and why there's no single formula for succeeding in this new landscape.

Guest Name: Laura Beth Telep, Senior Vice President & Education Practice Lead, CLYDE

Guest Social: LinkedIn

Guest Bio: Laura Beth Telep is Senior Vice President and Education Practice Lead at CLYDE, where she advises higher education institutions, EdTech companies, and workforce organizations on strategic communications, enrollment marketing, and thought leadership. She helps education leaders navigate changing student behaviors, emerging technologies, and evolving communications trends. Her work focuses on integrating media relations, content strategy, SEO, and AI-driven visibility to support engagement, reputation, and enrollment growth.

- - - -

Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this bonus episode recorded live at the eduWeb Summit in Orlando, Dustin chats with Toni Marie Perilli from Fordham University about why retention marketing deserves a seat alongside enrollment and advancement as a core strategy for student success. They explore how institutions can better connect students with the resources, people, and opportunities already available to them by creating more intentional, coordinated communications throughout the student journey. The conversation also examines the balance between automation and authentic human connection, making the case that the future of higher education marketing isn't just about attracting students—it's about helping them thrive, persist, and graduate.

Check out additional resources from her conference session here!

Guest Name: Toni Marie Perilli - Communications & Marketing Specialist at Fordham University

Guest Social: LinkedIn

Guest Bio: Toni Marie Perilli is a New York-based storyteller and strategist dedicated to making brands more human, more accessible, and more meaningfully connected to the people they serve. With six years of integrated communications experience spanning higher education, lifestyle, and brand partnerships, she blends brand storytelling and creative strategy to craft narratives that resonate long after the first impression.

Toni Marie currently leads strategic communications and marketing at Fordham University’s Career Center for Cura Personalis. She was recently recognized as a 2025 American Marketing Association Emerging Marketer in Higher Ed Finalist, invited to Ad Age's inaugural NextGen cohort, and featured by the American Theatre Wing as a copywriter in "The Art of the Show Master Class." Toni Marie is a proud Gator pursuing a Master's in Mass Communication from the University of Florida.

- - - -

Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

For this week's episode, Dustin speaks with Jenny Maxwell of Superhuman about the evolving relationship between AI and academic integrity in higher education. They explore how institutions can move beyond viewing AI as a threat and instead embrace more transparent, collaborative approaches that help students learn with AI while maintaining trust, accountability, and meaningful assessment practices.

Jenny also highlights Grammarly Authorship, which provides visibility into how students create and revise their work, shifting the focus from AI detection to understanding the learning process itself.

Guest Name: Jenny Maxwell, GM/SVP, Superhuman for Education

Guest Social: LinkedIn

Guest Bio: Jenny Maxwell has more than 15 years of experience in the education/ed-tech space and over 20 years of experience in sales and leadership. Before joining Superhuman, Jenny led the higher education team at Pearson, the world’s largest education content provider.

- - - -

Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this bonus episode recorded live at the eduWeb Summit in Orlando, Audrey Ward from Ologie joins the show to discuss how higher education marketers can navigate the AI era without losing the authenticity that makes their institutions stand out. She shares her perspective on how AI is changing search, content strategy, and digital visibility, while arguing that the fundamentals of great marketing—knowing your audience, telling clear stories, and building trust—matter more than ever.

Guest Name: Audrey Ward - Associate Digital Creative Director at Ologie

Guest Social: LinkedIn

Guest Bio: Audrey Ward is a creative director and writer focused on storytelling, digital experience, and brand expression. Drawing from a background in creative writing and integrated campaign development, she helps organizations translate complex ideas into emotionally engaging narratives across web, content, and visual media. Her work centers on creating meaningful audience connections through strategic messaging and digital storytelling.

- - - -

Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this bonus episode recorded live at the eduWeb Summit in Orlando, Nathan Monk from Prospectus Plus jumps on to talk about why the traditional college viewbook is overdue for a digital transformation. They explore how personalized, interactive digital publications can better engage prospective students, alumni, and other audiences while providing institutions with valuable insights into what content resonates most. The conversation also challenges higher education leaders to rethink long-standing assumptions by truly imagining what is possible versus limiting ourselves by the past.

Guest Name: Nathan Monk - Co-Founder at Prospectus Plus

Guest Social: LinkedIn

Guest Bio: Nathan Monk is the Co-founder of SMILE and Prospectus+, and has over 15 years of experience in the field of digital marketing and web design. Throughout his career, Nathan has focused on delivering university flagship websites and providing advice to forward-thinking senior leaders on how to exceed their organisational targets by creating user-focused, digital-first strategies. His expertise in designing high-profile websites with complex system integrations has made him a respected figure in the industry. Nathan has worked on multiple award-winning projects, highlighting his commitment to excellence and innovation. Nathan is now focusing on how universities can transition away from traditional viewbooks, and enhance pre-application marketing in the process.

- - - -

Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.