IN EPISODE 167:

Building a culture of coaching isn't just great for people - it's good for business. In this episode, Helen Basford explores how AstraZeneca, one of the world's largest pharmaceuticals, systematically created a coaching model around continuous conversations and development opportunities. We go deep inside the systems, structures and supports that AstraZeneca uses to guide its leaders and employees, and discuss ways that any organization can shift from performance management to people development, build capacity within its ranks, and achieve stronger, more sustainable results over time.

ABOUT HELEN BASFORD:

Helen Basford is the Global Capability Lead for Coaching and Feedforward at AstraZeneca, where she helps  design the strategy and implementation of coaching practices. She's also an advanced professional coach, coaching consultant and experienced facilitator with credentials from the International Coaching Federation.