IN EPISODE 182:

If we want our change efforts to work for us, not against us, then we need a better message. In Episode 182, Tamsen Webster shows us how to craft the case for change by understanding the needs of our audience, building coalitions and common ground with others, and getting clear on our own priorities and principles. Change is constant, but results often vary - but after listening to Tamsen, you'll find a winning message that gets lasting results.

ABOUT TAMESEN WEBSTER:

Tamsen Webster is keynote speaker and message strategist who helps leaders craft their case for large-scale change.  She’s a judge and mentor for the Harvard Innovation Labs, a professional advisor at the Martin Trust Center for MIT Entrepreneurship, and spent over 10 years as the Idea Strategist for one of only nine legacy-level TEDx events in the world. In 2022, Tamsen  was named to the Thinkers50 Radar and is the author of two books, Find Your Red Thread: Make Your Big Ideas Irresistible and Say What They Can't Unhear: The 9 Principles of Lasting Change.