When I first started my CranioSacral Therapy practice, I made the classic mistake of trying to be everything to everyone. I offered every service I had ever learned, even ones that I wasn’t very good at.

Imagine getting booked for a service you’ve never even practiced...that happened to me!

I can’t go back and undo my mistakes, but I can help you avoid making the same ones I did! In this week’s episode I tell you why narrowing your focus will actually help you stand out and fill your client docket faster - and I’ll give you tips on how to do it.

(Plus, did you know I had a full international career BEFORE I even entered the bodywork field? Just promise you won’t completely tune me out after you hear what I did...)

This week on the Do It With Intention Podcast:

• Why you need to step into your power and focus on what you ACTUALLY love so that you can provide a higher quality service to more people.

• How to become known as a specialist by serving the market that you are most called to instead of the people that you think you “should” work with so that your people will be searching for you, not the other way around.

• What your customers truly need, and why you don’t necessarily have to narrow down to just one modality in order to niche.

Resources from this episode:

• Grab your free practice-building resources here!

• Check out my website

• The Bodywork Project

• YouTube massage business videos