Marketing #Unfiltered

Ep 200 | My AI Strategy for Coaches & Creators Going Into 2026


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AI has changed the business landscape — fast.


In this episode, I’m sharing how I’m thinking about AI as we move into 2026, especially after a year that felt harder than expected for a lot of coaches, consultants, and service providers.


I walk you through three strategic ways I’m using AI in my own business — not as a gimmick, but as a core part of my offers, systems, and decision-making.


In this episode, I cover:

  1. Why AI has temporarily shifted how people value coaching and services
  2. How I use AI as a speed filter across my offers
  3. Where AI has replaced certain team tasks — without lowering quality
  4. My favorite AI prompt for quality control and decision-making
  5. Why “just using ChatGPT to write emails” isn’t enough anymore


This isn’t about doing everything with AI.


It’s about using it intentionally so you don’t get left behind.


Got questions? 


Email [email protected]


OR 


Leave me a voicemail here so I can feature you on an upcoming episode and/or come up with creative ways to support you: http://speakpipe.com/marketingunfiltered

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Marketing #UnfilteredBy Sophia

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