Marketing #Unfiltered

Ep 208 | The difference between building your list and building authority (and what to do about it)


Listen Later

In this episode, Sophia breaks down why relying on guest appearances keeps you positioned as a supporting character and how hosting your own rooms accelerates authority, list growth, and leverage.


We Cover:

  1. The psychological difference between guesting and hosting, and why building the room shifts perception fast
  2. Why audience size isn’t the real authority play and what is 
  3. The compounding power of hosting so you can MAKE time to create your own thing (especially if one of your go-to excuses is that you don't have any)
  4. How to think strategically about flops, promotion, and collaboration expectations so you don't let any fears hold you back 
  5. The 3 filters to decide what you should host so it doesn't end up being a waste of time 


If you’re ready to be a bigger deal, this episode (and perspective shift) is a must. 


RESOURCES + SPONSORS: 


This episode is brought to you by Mindi Huebner's CEO Identity Quiz. 

mindihuebner.com/ceoquiz

Are you a high-achieving woman who knows what it’s like to overwork, overthink, or overdeliver because that’s how you’ve always done it? BUT if we got really honest, maybe those same habits are essentially sucking the life out of you and you're ready to admit they're not working for you. 

The truth? You might be operating within the wrong identity. 

Learning the correct identity doesn't just move you forward faster, it puts you back into alignment so you stop burning yourself out. 


Take Mindi's quiz, learn your CEO identiy, and get built-for-your-CEO-type tips and enhancements, for free: mindihuebner.com/ceoquiz

...more
View all episodesView all episodes
Download on the App Store

Marketing #UnfilteredBy Sophia

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

74 ratings


More shows like Marketing #Unfiltered

View all
The Mind Your Business Podcast by James Wedmore

The Mind Your Business Podcast

1,647 Listeners

Email Empire with Allison Hardy by Allison Hardy

Email Empire with Allison Hardy

86 Listeners

Armchair Expert with Dax Shepard by Armchair Umbrella

Armchair Expert with Dax Shepard

69,607 Listeners

The Email Marketing Show by Email Marketing Heroes

The Email Marketing Show

47 Listeners

Podcast Launch Tips: How to start podcasting. by Adam Schaeuble, podcasting business consultant

Podcast Launch Tips: How to start podcasting.

7 Listeners

The Email  Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners by Kylie Kelly | Business Growth Without Social

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

60 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,606 Listeners

Relatable with The Roses by Sophia + Bradley Rose

Relatable with The Roses

194 Listeners

Before the Launch with Brenna McGowan by Brenna McGowan

Before the Launch with Brenna McGowan

30 Listeners