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In this episode of Automate 2025, we welcome Bernd Raithel from Siemens back to the show to discuss the evolution of industrial control systems and the future of manufacturing. As the Head of R&D for Siemens Factory Automation in the US, Bernd shares his unique perspective on bridging legacy PLCs with modern IT infrastructure, enabling software-defined automation, and empowering manufacturers with flexible and scalable digital tools. With deep insights into products like the S7-1200, S7-1500, TIA Portal, Sematic X, and Siemens Industrial Edge, Bernd explores how Siemens is supporting everything from small-scale modernization to large-scale transformation.
We cover critical trends shaping the next generation of manufacturing, including the rise of virtual PLCs (vPLCs), integration of AI into control systems, the shift from hardware to software-defined automation, and the challenges of IT and OT convergence. Bernd also highlights the importance of version control, DevOps pipelines, and open edge development in making industrial systems more agile.
We wrap up by looking at Siemens' global R&D structure, freemium software models for engineers, and how manufacturers can take their first steps into digital transformation—without boiling the ocean.
This is a must-watch conversation for engineers, IT leaders, and decision-makers in the automation space looking to understand what the future of control and connectivity looks like.
🔗 Mentioned Tools and Technologies:
📍 Timestamps:
 00:00 Welcome and intro to Bernd Raithel’s new role
 02:00 Siemens legacy in Johnson City and product milestones
 04:00 Why software-defined automation is gaining traction
 06:00 Edge computing, vPLCs, and building flexible architectures
 08:00 The real-world challenges of IT and OT integration
 10:30 Sematic X, version control, and agile OT tools
 13:00 How Siemens runs global R&D across multiple continents
 15:00 The future of manufacturing and PLC longevity
 17:00 Balancing modern tools with 30-year lifecycle expectations
 19:00 Starting points for digital transformation with Industrial Edge
 20:00 Siemens freemium strategy and access to tools for engineers
📚 Learn More:
 By Vlad Romanov & Dave Griffith
By Vlad Romanov & Dave Griffith5
1818 ratings
In this episode of Automate 2025, we welcome Bernd Raithel from Siemens back to the show to discuss the evolution of industrial control systems and the future of manufacturing. As the Head of R&D for Siemens Factory Automation in the US, Bernd shares his unique perspective on bridging legacy PLCs with modern IT infrastructure, enabling software-defined automation, and empowering manufacturers with flexible and scalable digital tools. With deep insights into products like the S7-1200, S7-1500, TIA Portal, Sematic X, and Siemens Industrial Edge, Bernd explores how Siemens is supporting everything from small-scale modernization to large-scale transformation.
We cover critical trends shaping the next generation of manufacturing, including the rise of virtual PLCs (vPLCs), integration of AI into control systems, the shift from hardware to software-defined automation, and the challenges of IT and OT convergence. Bernd also highlights the importance of version control, DevOps pipelines, and open edge development in making industrial systems more agile.
We wrap up by looking at Siemens' global R&D structure, freemium software models for engineers, and how manufacturers can take their first steps into digital transformation—without boiling the ocean.
This is a must-watch conversation for engineers, IT leaders, and decision-makers in the automation space looking to understand what the future of control and connectivity looks like.
🔗 Mentioned Tools and Technologies:
📍 Timestamps:
 00:00 Welcome and intro to Bernd Raithel’s new role
 02:00 Siemens legacy in Johnson City and product milestones
 04:00 Why software-defined automation is gaining traction
 06:00 Edge computing, vPLCs, and building flexible architectures
 08:00 The real-world challenges of IT and OT integration
 10:30 Sematic X, version control, and agile OT tools
 13:00 How Siemens runs global R&D across multiple continents
 15:00 The future of manufacturing and PLC longevity
 17:00 Balancing modern tools with 30-year lifecycle expectations
 19:00 Starting points for digital transformation with Industrial Edge
 20:00 Siemens freemium strategy and access to tools for engineers
📚 Learn More:

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