We sat down and had an awesome talk with Sierra Shafer, former editor-in-chief at Powder Magazine, and current editor-in-chief at Ski Magazine. Eric, George, and Sierra looked back on some epic Powder Weeks weeks, and dive into Sierra’s transition going from the end of Powder to almost immediately taking on the editor role at Ski Magazine, another major pillar in the ski media landscape. We get into some of the changes going on at Ski Magazine as well.