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By Stuart Winchester
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Welcome to the Storm’s short-form, news-focused podcast. Don’t worry, I will still write newsletters too. To browse a podcast transcript, click the “transcript” button above - click on any block of text and the audio will jump to that point in the conversation. Paid subscribers can leave a comment below - I’ll respond to some in the next episode. Thank you for supporting independent ski journalism. /: Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast still has a podcast. Get new episodes the moment they’re live by subscribing to the email newsletter: Who John Kelly, CEO of Taos Ski Valley, New Mexico Recorded on November 13, 2025 About Taos Ski Valley Click here for a mountain stats overview Owned by: Louis Bacon (since December 2013) Located in: Taos Ski Valley, New Mexico Year founded: 1955 Pass affiliations: * Ikon Pass – 7 days, no blackouts * Ikon Base Pass – 5 days, holiday blackouts * Ikon Session Pass – 1-4 days, holiday blackouts * Mountain Collective – 2 days, no blackouts * Ski New Mexico True Pass – 2 days, holiday blackouts Base elevation: 9,350 feet Summit elevation: 12,450 feet lift-served, 12,481 hike-to Vertical drop: 3,100 feet lift-served, 3,131 hike-to. Skiable acres: 1,294 (some hike-to) Average annual snowfall: 300 inches claimed on website; calculated 36-year average using data sourced from Taos’ 2010 master development plan, Ski New Mexico tallies, and media reports is 233 inches. The 10-year average falls to 166 inches. Here’s the year-by-year breakdown: Trail count: 110 (24% beginner, 25% intermediate, 51% expert) Lift count: 13 (1 pulse gondola, 2 high-speed quads, 2 fixed-grip quads, 4 triples, 1 double, 3 carpets) Why I interviewed him Let’s start with a superficially troubling number: Taos’ long, steady decline in average annual skier visits: That doesn’t look so good, especially when laid alongside the long-term increase in national skier visits: Taos not only declined in the context of national skier visits, but also among its peers. In winter 1983-84, Taos drew more skiers (241,000) than Telluride (132,460), Big Sky (136,000), Jackson Hole (177,000), Whitefish (I’m lacking an estimate for that winter, but the ski area then known as “Big Mountain” logged 209,000 skiers in 1980-81 and 170,581 in 1985-86). Taos (dark blue line below), continued to out-duel this group through about the mid-90s before falling off a cliff: So what happened? 1995 Taos, a freeride mecca before freeride was cool, should have been perfectly suited to flourish in a cultural moment when skiers began demanding more interesting terrain than the groomed superhighways that had become the industry’s default setting. Sure, Taos was remote and a bit harder to access than, say, Keystone or Park City, but so were Jackson and Whitefish and Big Sky and Telluride. A partial explanation: Taos stopped modernizing. After replacing the Lift 2 double with a fixed-grip quad in 1994, Taos didn’t install another new chairlift for 19 years. The first detachable didn’t arrive until 2018. The resort banned snowboards until 2008. Meanwhile, Big Sky laced a tram to the summit of Lone Peak in 1995 and started pushing detachable quads up the mountain; the first high-speed quads arrived at Telluride in 1986 and Whitefish in 1989. It’s not a perfect narrative – while Jackson Hole rolled out its short Sublette detach in the mid-90s, the mountain didn’t install an upper-mountain high-speed chairlift until Casper in 2012. Skier visits went up and up and up all that time, probably due in large part to aggressive improvements at the Jackson Hole airport. Maybe, though, it’s as simple as this: banger snow years descended upon Taos – and New Mexico in general – from the late ‘80s through mid-‘90s. It’s little surprise that attendance ups-and-downs largely mirror snowfall patterns: But, as the corresponding trendlines show, Taos’ skier visits have not declined at the same rate as the mountain’s average annual snowfall. And while Jackson’s long-term average snowfall has remained relatively constant, attendance has crept steadily upward. Attendance spiked at both mountains when the 2018-19 season brought both plentiful snow and the introduction of the Ikon Pass: Unfortunately, Taos stopped reporting skier visits after the Covid-shortened 2019-20 season, so we have less concrete insight into whether the mountain’s recent investments in a reconfigured beginner area and a second detachable on the backside have insulated it from two historically poor snow years. This is why it’s nice to have basic visitation data, and why I’m pushing the ski industry to again publicize annual attendance for ski areas occupying public lands (since going live with a chart of 2,406 years of skier visit data for 97 ski areas with 10 or more years of attendance available, I’m up to 2,822 years across 108 ski areas, and I have a total of 3,802 years of data across 184 active U.S. ski areas for which I could find at least one year of attendance). We do know this: Taos doesn’t want to return to the world of 300,000-plus skier visits. Somewhere between 250,000 and 275,000 is the “right number for the experience we want Taos to have,” Kelly tells us on the pod. Meaning: fewer skiers spread via a modern lift network is a better business than 364,000 skiers funneling onto double chairs. This flips the busiest-equals-best narrative that made skier-visit counts a 20th-century bragging point. I’ve heard the same logic articulated by the leaders of Killington, Waterville Valley, and other ski areas that have created a better business even with fewer skiers on their mountains. Jackson Hole, too, halted its relentless upward surge – that 2020-21 dip was deliberate, as the mountain exited Ikon Base and implemented a reservation system. This approach makes sense to me. With U.S. skier visits surging (until this year) and an Ikon or Epic pass in every pocket, no one wants to brag about being busy anymore. Space is the new volume. Social media can still transform one bad liftline into an eternal meme, but at least most skiers on the ground will have a better day most of the time than they probably would have 30 years ago. What doesn’t make sense to me is why, in a less-is-more era, ski area operators have suddenly decided that skier visits should be guarded like Fort Knox. If fewer skiers is a good thing and a stated goal, why hide the numbers? The resorts ought to just say “Hey we’ve deliberately reduced our annual skier count from 300,000 to 250,000 [or whatever] to create a better mountain for you.” Instead, this secrecy around volume just looks cagey - if national skier visit numbers are up, then why should skiers just believe ski areas when they say “trust us, it’s better now,” and offer no data to support it? Perception is reality, and today’s skiing zeitgeist, as channeled by social media, tells us that American skiers perceive busier mountains today than they did a decade ago. But I’m getting off track. Since Louis Bacon bought Taos in 2013, he’s funded an almost-complete renovation of what had become America’s most decrepit destination ski resort. I don’t think any mountain operating on U.S. Forest Service lands has more completely remade itself in the past decade (rapidly changing Big Sky, Deer Valley, and Powder Mountain operate on private property). Glimmering new but reset to 1970s volume, Taos is beautifully positioned to tap a skiing public that’s burned-out on Colorado and Utah crowds but accustomed to modern lifts and snowmaking. What we talked about Taos as a family ski mountain; last winter’s Chair 7 upgrade and custom terminals; owner Louis Bacon’s mission to “improve everything without changing a thing”; why Taos changed from Skytrac to parent company Leitner-Poma for its newer lifts; Taos’ great base-area reorganization; the story behind the Free Tacos run; a green run from the top of every lift other than the fierce Kachina triple; Taos’ massive evolution since 2015; whether the mountain is committed to long-term independence; the founding Blake family’s legacy and presence at Taos today; executing rapid development on Forest Service land; [VIDEO BONUS: Cat photobombing]; running Taos with the context of having worked at also-independent Telluride; becoming a skier growing up in Nashville, Tennessee; Telluride’s evolution from semi-affordable to gigantic housing puzzle; employee housing at Taos; the logic behind the proposed base-to-base gondola and navigating local opposition; thoughts on the evolution of lifts 2 and 8; preserving parts of the hike-to ski experience; Taos’ evolution after the Kachina Peak lift; lift 7A; the Minnesotas glades from the masterplan; avalanche mitigation; old-school boot-packing; parking lot evolutions; an ideal annual skier visit number and why that number is below historic highs; and getting to Taos. What I got wrong * When we discuss the wood-paneled terminals on Taos’ new Lift 7, I ask if they’re thematically related to the “wood RFID gates.” This is a reference to an earlier conversation that I cut, about Taos finally installing RFID for the 2025-26 ski season (the gates carry a wood theme). * I said that the trees skier’s left of the Pioneer chair were not a named run, but they in fact are, and “Free Tacos” has a pretty awesome story behind it. * I accidentally asked Kelly to, “lay out the housing landscape for Telluride” but meant to say “Taos.” I didn’t catch this in real time, but Kelly – who spent several years at Telluride before moving to Taos in 2015 – caught it and course-corrected. Questions I wished I’d asked Taos’ 2010 USFS masterplan proposed a 7,045-foot-long, 2,363-vertical-foot detach quad that would have run parallel to Lift 1 to the top of Lift 2: We did, however, discuss the proposed 545-vertical-foot, 991-foot-long Ridge Lift off of Lift 8, and why Taos nixed that machine from its latest MDP: Why you should (or shouldn’t) ski Taos Taos, like Jackson Hole or Snowbird or Palisades Tahoe, has a toughguy reputation. The place ripples with hike-to chutes and glades. To calm visitors shocked by the vertical bump run rocketing skyward beneath Chair 1, Taos to erected this base-area sign decades ago: The sign refers to the infamous Al’s Run, which typically ripples with moguls, but was closed on my last visit, in March 2025 (Lift 1 was open): Taos certainly has plenty of nasty. The terrain ripping off the Kachina Peak triple is among the steepest inbounds terrain I’m aware of in America. But what shocked me about the place was how approachable it was for my then-8-year-old son, a solid but very intermediate skier. Every chair other than Kachina offers a top-to-bottom green – and some mostly mellow blues – making Taos one of the better family mountains in America. A lot of the solid-black terrain sits above the lifts, and requires a short, easy hike. If you’ve ever humped up Catherine’s at Alta or Spanky’s Ladder on Blackcomb, the ascent off of Lift 2 over to Highline Ridge or West Basin Ridge isn’t much longer, and it flattens out considerably after the short incline. Unlike East Wall at A-Basin or Highlands Bowl at Aspen Highlands, this is hike-up terrain that’s approachable for people who (like me), live at sea level and only like going up the mountain on machines. The runs are steep, and solo missions are discouraged, but the easy-in and proximity to lifts means a strong skier could reasonably expect to tuck a half-dozen hike-up laps into an afternoon. Here I am huffing and puffing right off Chair 2: Dang those trees are steep even right off the jump. Crunch crunch crunch: Go up a bit higher, and things get Lord of The Rings pretty fast: Taos’ only real buyer-beware statistic is its insane base elevation of 9,350 feet, which makes everything, especially sleep, a bit more challenging. That altitude is actually a bit lower than the bases at Copper (9,712) or Breck (9,600). I start to have trouble functioning around 8,000 feet, which is the Vail (8,120), Snowmass (8,110), Snowbird (7,760), and Mammoth (7,953) range. So maybe see how you do at one of those burners before leveling up above 9,000 feet. Or at least arrive knowing that Taos will try punching you in the face. Hydrate and lay off the beer bongs for a day or two. You’ll be fine. Podcast Notes On Stadeli lifts We’ve got 16 of these guys left across 10 U.S. ski areas, including Lift 7A at Taos: On the character of old chairlifts I wrote last year that U.S. ski lifts’ overall design aesthetic has deteriorated with the decline in number of manufacturers and a tacit emphasis on technology over beauty. And I love old Riblets and Halls and Yans, but sentimentalism that locks skiing in a time capsule ultimately stalls long-term growth and invites disaster-by-disintegration. Rather than fight to live in a museum, I’ve adopted a quest mentality to ride as many of these dinosaurs as I can before they go extinct: On Taos’ base-area fliparound On Taos’ current masterplan Here’s the conceptual overview of Taos’ 2021 U.S. Forest Service master development plan: The major unrealized part of this is the base-to-base gondola - here’s the most recent plan for that lift: On “class A avalanche mountains” with more than 200 slidepaths Kelly mentioned that Taos’ more than 200 slidepaths earn it the designation of a Class A avalanche mountain. I of course went looking for a list of U.S. ski areas so classified, and of course did not find one. In a rare exercise in self-restraint, however, I also did not create one. A quick Google search suggests that that such a list would include Alta, Kirkwood, and Stevens Pass alongside Taos. I would also assume that Alpine Meadows, Palisades, Mammoth, Snowbird, Big Sky, Silverton, and Crested Butte are among the most avy prone. That is not a complete list or an attempt at one so please don’t write that I “forgot about” some particularly avalanche-prone mountain that I’m not trying very hard to remember. On The Storm’s first Taos podcast The Storm explores the world of lift-served skiing year-round. Join us. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm does not cover athletes or gear or hot tubs or whisky bars or helicopters or bros jumping off things. I’m focused on the lift-served skiing world that 99 percent of skiers actually inhabit, and I’m covering it year-round. To support this mission of independent ski journalism, please subscribe to the free or paid versions of the email newsletter. Who Greg Pack, President and General Manager of Mt. Hood Meadows, Oregon Recorded on April 28, 2025 About Mt. Hood Meadows Click here for a mountain stats overview Owned by: The Drake Family (and other minority shareholders) Located in: Mt. Hood, Oregon Year founded: 1968 Pass affiliations: * Indy Pass – 2 days, select blackouts * Indy+ Pass – 2 days, no blackouts Closest neighboring U.S. ski areas: Summit (:17), Mt. Hood Skibowl (:19), Cooper Spur (:23), Timberline (:26) Base elevation: 4,528 feet Summit elevation: 7,305 feet at top of Cascade Express; 9,000 feet at top of hike-to permit area; 11,249 feet at summit of Mount Hood Vertical drop: 2,777 feet lift-served; 4,472 hike-to inbounds; 6,721 feet from Mount Hood summit Skiable acres: 2,150 Average annual snowfall: 430 inches Trail count: 87 (15% beginner, 40% intermediate, 15% advanced, 30% expert) Lift count: 11 (1 six-pack, 5 high-speed quads, 1 fixed-grip quad, 3 doubles, 1 carpet – view Lift Blog’s inventory of Mount Hood Meadows’ lift fleet) About Cooper Spur Click here for a mountain stats overview Owned by: The Drake Family Located in: Mt. Hood, Oregon Year founded: 1927 Pass affiliations: Indy Pass, Indy+ Pass – 2 days, no blackouts Closest neighboring U.S. ski areas: Mt. Hood Meadows (:22), Summit (:29), Mt. Hood Skibowl (:30), Timberline (:37) Base elevation: 3,969 feet Summit elevation: 4,400 feet Vertical drop: 431 feet Skiable acres: 50 Average annual snowfall: 250 inches Trail count: 9 (1 most difficult, 7 more difficult, 1 easier) Lift count: 2 (1 double, 1 ropetow – view Lift Blog’s inventory of Cooper Spur’s lift fleet) Why I interviewed him Volcanoes are weird. Oh look, an exploding mountain. Because that seems reasonable. Volcanoes sound like something imagined, like dragons or teleportation or dinosaurs*. “So let me get this straight,” I imagine some puzzled Appalachian miner, circa 1852, responding to the fellow across the fire as he tells of his adventures in the Oregon Territory, “you expect me to believe that out thataways they got themselves mountains that just blow their roofs off whenever they feel like it, and shoot off fire and rocks and gas for 50 mile or more, and no one never knows when it’s a’comin’? You must think I’m dumber’n that there tree stump.” Turns out volcanoes are real. How humanity survived past day one I have no idea. But here we are, skiing on volcanoes instead of tossing our virgins from the rim as a way of asking the nice mountain to please not explode (seriously how did anyone make it out of the past alive?). And one of the volcanoes we can ski on is Mount Hood. This actually seems more unbelievable to me than the concept of a vengeful nuclear mountain. PNW Nature Bros shield every blade of grass like they’re guarding Fort Knox. When, in 2014, federal scientists proposed installing four monitoring stations on Hood, which the U.S. Geological Survey ranks as the sixth-highest threat to erupt out of America’s 161 active volcanoes, these morons stalled the process for six years. “I think it is so important to have places like that where we can just step back, out of respect and humility, and appreciate nature for what it is,” a Wilderness Watch official told The New York Times. Personally I think it’s so important to install basic monitoring infrastructure so that thousands of people are not incinerated in a predictable volcanic eruption. While “Japan, Iceland and Chile smother their high-threat volcanoes in scientific instruments,” The Times wrote, American Granola Bros say things like, “This is more proof that the Forest Service has abandoned any pretense of administering wilderness as per the letter or spirit of the Wilderness Act.” And Hood and the nation’s other volcanoes cackle madly. “These idiots are dumber than the human-sacrifice people,” they say just before belching up an ash cloud that could take down a 747. When officials finally installed these instrument clusters on Hood in 2020, they occupied three boxes that look to be approximately the size of a convenience-store ice freezer, which feels like an acceptable trade-off to mass death and airplanes falling out of the sky. I know that as an outdoor writer I’m supposed to be all pissed off if anyone anywhere suggests any use of even a centimeter of undeveloped land other than giving it back to the deer in a treaty printed on recycled Styrofoam and signed with human blood to symbolize the life we’ve looted from nature by commandeering 108 square feet to potentially protect millions of lives from volcanic eruption, but this sort of trivial protectionism and willful denial that humans ought to have rights too is the kind of brainless uncompromising overreach that I fear will one day lead to a massive over-correction at the other extreme, in which a federal government exhausted with never being able to do anything strips away or massively dilutes land protections that allow anyone to do anything they can afford. And that’s when we get Monster Pete’s Arctic Dune Buggies setting up a casino/coal mine/rhinoceros-hunting ranch on the Eliot Glacier and it’s like thanks Bros I hope that was worth it to stall the placement of gardenshed-sized public safety infrastructure for six years. Anyway, given the trouble U.S. officials have with installing necessary things on Mount Hood, it’s incredible how many unnecessary ones our ancestors were able to build. But in 1927 the good old boys hacked their way into the wilderness and said, “by gum what a spot for snoskiing” and built a bunch of ski areas. And today 31 lifts serve four Mt. Hood ski areas covering a combined 4,845 acres: Which I’m just like, do these Wilderness Watch people not know about this? Perhaps if this and similar groups truly cared about the environmental integrity of Mount Hood they would invest their time, energy, and attention into a long-term regional infrastructure plan that identified parcels for concentrated mixed-use development and non-personal-car-based transit options to mitigate the impact of thousands of skiers traveling up the mountain daily from Portland, rather than in delaying the installation of basic monitoring equipment that notifies humanity of a civilization-shattering volcanic eruption before it happens. But then again I am probably not considering how this would impact the integrity of squirrel poop decomposition below 6,000 feet and the concomitant impacts on pinestand soil erosion which of course would basically end life as we know it on planet Earth. OK this went sideways let me try to salvage it. *Whoops I know dinosaurs were real; I meant to write “the moon landing.” How embarrassing. What we talked about A strong 2024-25; recruiting employees in mountains with little nearby housing; why Meadows doesn’t compete with Timberline for summer skiing; bye-bye Blue double, Meadows’ last standing opening-year chairlift; what it takes to keep an old Riblet operating; the reliability of old versus new chairlifts; Blue’s slow-motion demolition and which relics might remain long term; the logic of getting a free anytime buddy lift ticket with your season pass; thoughts on ski area software providers that take a percentage of all sales; why Meadows and Cooper Spur have no pass reciprocity; the ongoing Cooper Spur land exchange; the value of Cooper Spur and Summit on a volcano with three large ski areas; why Meadows hasn’t backed away from reciprocal agreements; why Meadows chose Indy over Epic, Ikon, or Mountain Collective; becoming a ski kid when you’re not from a ski family; landing at Mountain Creek, New Jersey after a Colorado ski career; how Moonlight Basin started as an independent ski area and eventually became part of Big Sky; the tension underlying Telluride; how the Drake Family, who has managed the ski area since inception, makes decisions; a board that reinvests 100 percent of earnings back into the mountain; why we need large independents in a consolidating world; being independent is “our badge of honor”; whether ownership wants to remain independent long term; potential next lift upgrades; a potential all-new lift line and small expansion; thoughts on a better Heather lift; wild Hood weather and the upper limits of lift service; considering surface lifts on the upper mountain; the challenges of running Cascade Express; the future of the Daisy and Easy Rider doubles; more potential future expansion; and whether we could ever see a ski connection with Timberline Lodge. Why now was a good time for this interview It’s kind of dumb that 210 episodes into this podcast I’ve only recorded one Oregon ep: Timberline Lodge President Jeff Kohnstamm, more than three years ago. While Oregon only has 11 active ski areas, and the state ranks 11th-ish in skier visits, it’s an important ski state. PNW skiers treat skiing like the Northeast treats baseball or the Midwest treats football or D.C. treats politics: rabid beyond reason. That explains the eight Idaho pods and half dozen each in Washington and B.C. These episodes hit like a hash stand at a Dead show. So why so few Oregon eps? Eh, no reason in particular. There isn’t a ski area in North America that I don’t want to feature on the podcast, but I can’t just order them online like a pizza. Relationships, more than anything, drive the podcast, and The Storm’s schedule is primarily opportunity driven. I invite folks on as I meet them or when they do something cool. And sometimes we can connect right away and sometimes it takes months or even years, even if they want to do it. Sometimes we’re waiting on contracts or approvals so we can discuss some big project in depth. It can take time to build trust, or to convince a non-podcast person that they have a great story to tell. So we finally get to Meadows. Not to be It-Must-Be-Nice Bro about benefits that arise from clear deliberate life choices, but It must be nice to live in the PNW, where every city sits within 90 minutes of a ripping, open-until-Memorial-Day skyscraper that gets carpet bombed with 400 annual inches but receives between one and four out-of-state visitors per winter. Yeah the ski areas are busy anyway because they don’t have enough of them, but busy with Subaru-driving Granola Bros is different than busy with Subaru-driving Granola Bros + Texas Bro whose cowboy boots aren’t clicking in right + Florida Bro who bought a Trans Am for his boa constrictor + Midwest Bro rocking Olin 210s he found in Gramp’s garage + Hella Rad Cali Bro + New Yorker Bro asking what time they groom Corbet’s + Aussie Bro touring the Rockies on a seven-week long weekend + Euro Bro rocking 65 cm underfoot on a two-foot powder day. I have no issue with tourists mind you because I am one but there is something amazing about a ski area that is gigantic and snowy and covered in modern infrastructure while simultaneously being unknown outside of its area code. Yes this is hyperbole. But while everyone in Portland knows that Meadows has the best parking lot views in America and a statistical profile that matches up with Beaver Creek and as many detachable chairlifts as Snowbasin or Snowbird and more snow than Steamboat or Jackson or Palisades or Pow Mow, most of the rest of the world doesn’t, and I think they should. Why you should ski Mt. Hood Meadows and Cooper Spur It’s interesting that the 4,845 combined skiable acres of Hood’s four ski areas are just a touch larger than the 4,323 acres at Mt. Bachelor, which as far as I know has operated as a single interconnected facility since its 1958 founding. Both are volcanoes whose ski areas operate on U.S. Forest Service land a commutable distance from demographically similar markets, providing a case study in distributed versus centralized management. Bachelor in many ways delivers a better experience. Bachelor’s snow is almost always drier and better, an outlier in the kingdom of Cascade Concrete. Skiers can move contiguously across its full acreage, an impossible mission on Balkanized Hood. The mountain runs an efficient, mostly modern 15 lifts to Hood’s wild 31, which includes a dozen detachables but also a half dozen vintage Riblet doubles with no safety bars. Bachelor’s lifts scale the summit, rather than stopping thousands of feet short as they do on Hood. While neither are Colorado-grade destination ski areas, metro Portland is stuffed with 25 times more people than Bend, and Hood ski areas have an everbusy feel that skiers can often outrun at Bachelor. Bachelor is closer to its mothership – just 26 minutes from Bend to Portland’s hour-to-two-hour commutes up to the ski areas. And Bachelor, accessible on all versions of the Ikon Pass and not hamstrung by the confusing counter-branding of multiple ski areas with similar names occupying the same mountain, presents a more clearcut target for the mainstream skier. But Mount Hood’s quirky scatterplot ski centers reward skiers in other ways. Four distinct ski areas means four distinct ski cultures, each with its own pace, purpose, customs, traditions, and orientation to the outside world. Timberline Lodge is a funky mix of summertime Bro parks, Government Camp greens, St. Bernards, and its upscale landmark namesake hotel. Cooper Spur is tucked-away, low-key, low-vert family resort skiing. Meadows sprawls, big and steep, with Hood’s most interesting terrain. And low-altitude, closest-to-the-city Skibowl is night-lit slowpoke with a vintage all-Riblet lift fleet. Your Epic and Ikon passes are no good here, though Indy gets you Meadows and Cooper Spur. Walk-up lift tickets (still the only way to buy them at Skibowl), are more tier-varied and affordable than those at Bachelor, which can exceed $200 on peak days (though Bachelor heavily discounts access to its beginner lifts, with free access to select novice areas). Bachelor’s $1,299 season pass is 30 percent more expensive than Meadows’. This dynamic, of course, showcases single-entity efficiency and market capture versus the messy choice of competition. Yes Free Market Bro you are right sometimes. Hood’s ski areas have more inherent motivators to fight on price, forge allegiances like the Timberline-Skibowl joint season pass, invest in risks like night and summer skiing, and run wonky low-tide lift ticket deals. Empowering this flexibility: all four Hood ski areas remain locally owned – Meadows and T-Line by their founding families. Bachelor, of course, is a fiefdom of Park City, Utah-based Powdr, which owns a half-dozen other ski areas across the West. I don’t think that Hood is better than Bachelor or that Bachelor is better than Hood. They’re different, and you should ski both. But however you dissect the niceties of these not-really-competing-but-close-enough-that-a-comarison-makes-sense ski centers, the on-the-ground reality adds up to this: Hood locals, in general, are a far more contented gang than Bachelor Bros. I don’t have any way to quantify this, and Bachelor has its partisans. But I talk to skiers all over the country, all the time. Skiers will complain about anything, and online guttings of even the most beloved mountains exist. But talk to enough people and strong enough patterns emerge to understand that, in general, locals are happy with Mammoth and Alpine Meadows and Sierra-at-Tahoe and A-Basin and Copper and Bridger Bowl and Nub’s Nob and Perfect North and Elk and Plattekill and Berkshire East and Smuggs and Loon and Saddleback and, mostly, the Hood ski areas. And locals are generally less happy with Camelback and Seven Springs and Park City and Sunrise and Shasta and Stratton and, lately, former locals’ faves Sugarbush and Wildcat. And, as far as I can tell, Bachelor. Potential explanations for Hood happiness versus Bachelor blues abound, all of them partial, none completely satisfactory, all asterisked with the vagaries of skiing and skiers and weather and luck. But my sense is this: Meadows, Timberline, and Skibowl locals are generally content not because they have better skiing than everyplace else or because their ski areas are some grand bargain or because they’re not crowded or because they have the best lift systems or terrain parks or grooming or snow conditions, but because Hood, in its haphazard and confounding-to-outsiders borders and layout, has forced its varied operators to hyper-adapt to niche needs in the local market while liberating them from the all-things-to-everyone imperative thrust on isolated operations like Bachelor. They have to decide what they’re good at and be good at that all the time, because they have no other option. Hood operators can’t be Vail-owned Paoli Peaks, turning in 25-day ski seasons and saying well it’s Indiana what do you expect? They have to be independent Perfect North, striving always for triple-digit operating days and saying it’s Indiana and we’re doing this anyway because if we don’t you’ll stop coming and we’ll all be broke. In this way Hood is a snapshot of old skiing, pre-consolidation, pre-national pass, pre-social media platforms that flung open global windows onto local mountains. Other than Timberline summer parks no one is asking these places to be anything other than very good local ski areas serving rabid local skiers. And they’re doing a damn good job. Podcast Notes On Meadows and Timberline Lodge opening and closing dates One of the most baffling set of basic facts to get straight in American skiing is the number of ski areas on Mount Hood and the distinction between them. Part of the reason for this is the volcano’s famous summer skiing, which takes place not at either of the eponymous ski areas – Mt. Hood Meadows or Mt. Hood Skibowl – but at the awkwardly named Timberline Lodge, which sounds more like a hipster cocktail lounge with a 19th-century fur-trapper aesthetic than the name of a ski resort (which is why no one actually calls it “Timberline Lodge”; I do so only to avoid confusion with the ski area in West Virginia, because people are constantly getting Appalachian ski areas mixed up with those in the Cascades). I couldn’t find a comprehensive list of historic closing dates for Meadows and Timberline, but the basic distinction is this: Meadows tends to wrap winter sometime between late April and late May. Timberline goes into August and beyond when it can. Why doesn’t Meadows push its season when it is right next door and probably could? We discuss in the pod. On Riblet clips Fun fact about defunct-as-a-company-even-though-a-couple-hundred-of-their-machines-are-still-spinning Riblet chairlifts: rather than clamping on like a vice grip, the end of each chair is woven into the rope via something called an “insert clip.” I wrote about this in my Wildcat pod last year: On Alpental Chair 2 A small but vocal segment of Broseph McBros with nothing better to do always reflexively oppose the demolition of legacy fixed-grip lifts to make way for modern machines. Pack does a great job laying out why it’s harder to maintain older chairlifts than many skiers may think. I wrote about this here: On Blue’s breakover towers and unload ramp We also dropped photos of this into the video version of the pod: On the Cooper Spur land exchange Here’s a somewhat-dated and very biased-against-the-ski-area infographic summarizing the proposed land swap between Meadows and the U.S. Forest Service, from the Cooper Spur Wild & Free Coalition, an organization that “first came together in 2002 to fight Mt. Hood Meadows’ plans to develop a sprawling destination resort on the slopes of Mt. Hood near Cooper Spur”: While I find the sanctimonious language in this timeline off-putting, I’m more sympathetic to Enviro Bro here than I was with the eruption-detection controversy discussed up top. Opposing small-footprint, high-impact catastrophe-monitoring equipment on an active volcano to save five bushes but potentially endanger millions of human lives is foolish. But checking sprawling wilderness development by identifying smaller parcels adjacent to already-disturbed lands as alternative sites for denser, hopefully walkable, hopefully mixed-use projects is exactly the sort of thing that every mountain community ought to prioritize. On the combination of Summit and Timberline Lodge The small Summit Pass ski area in Government Camp operated as an independent entity from its 1927 founding until Timberline Lodge purchased the ski area in 2018. In 2021, the owners connected the two – at least in one direction. Skiers can move 4,540 vertical feet from the top of Timberline’s Palmer chair to the base of Summit. While Palmer tends to open late in the season and Summit tends to close early, and while skiers will have to ride shuttles back up to the Timberline lifts until the resort builds a much anticipated gondola connecting the full height, this is technically America’s largest lift-served vertical drop. On Meadows’ reciprocals Meadows only has three season pass reciprocal partners, but they’re all aspirational spots that passholders would actually travel for: Baker, Schweitzer, and Whitefish. I ask Pack why he continues to offer these exchanges even as larger ski areas such as Brundage and Tamarack move away from them. One bit of context I neglected to include, however, is that neighboring Timberline Lodge and Mount Hood Skibowl not only offer a joint pass, but are longtime members of Powder Alliance, which is an incredible regional reciprocal pass that’s free for passholders at any of these mountains: On Ski Broadmoor, Colorado Colorado Springs is less convenient to skiing than the name implies – skiers are driving a couple of hours, minimum, to access Monarch or the Summit County ski areas. So I was surprised, when I looked up Pack’s original home mountain of Ski Broadmoor, to see that it sat on the city’s outskirts: This was never a big ski area, with 600 vertical feet served by an “America The Beautiful Lift” that sounds as though it was named by Donald Trump: The “famous” Broadmoor Hotel built and operated the ski area, according to Colorado Ski History. They sold the hotel in 1986 to the city, which promptly sold it to Vail Associates (now Vail Resorts), in 1988. Vail closed the ski area in 1991 – the only mountain they ever surrendered on. I’ll update all my charts and such to reflect this soon. On pre-high-speed Keystone It’s kind of amazing that Keystone, which now spins seven high-speed chairlifts, didn’t install its first detachable until 1990, nearly a decade after neighboring Breckenridge installed the world’s first, in 1981. As with many resorts that have aggressively modernized, this means that Keystone once ran more chairlifts than it does today. When Pack started his ski career at the mountain in 1989, Keystone ran 10 frontside aerial lifts (8 doubles, 1 triple, 1 gondola) compared to just six today (2 doubles, 2 sixers, a high-speed quad, and a higher-capacity gondy). On Mountain Creek I’ve talked about the bananas-ness of Mountain Creek many times. I love this unhinged New Jersey bump in the same way I loved my crazy late uncle who would get wasted at the Bay City fireworks and yell at people driving Toyotas to “Buy American!” (This was the ‘80s in Michigan, dudes. I don’t know what to tell you. The auto industry was falling apart and everybody was tripping, especially dudes who worked in – or, in my uncle’s case, adjacent to (steel) – the auto industry.) On Intrawest One of the reasons I did this insane timeline project was so that I would no longer have to sink 30 minutes into Google every time someone said the word “Intrawest.” The timeline was a pain in the ass, but worth it, because now whenever I think “wait exactly what did Intrawest own and when?” I can just say “oh yeah I already did that here you go”: On Moonlight Basin and merging with Big Sky It’s kind of weird how many now-united ski areas started out as separate operations: Beaver Creek and Arrowhead (merged 1997), Canyons and Park City (2014), Whistler and Blackcomb (1997), Alpine Meadows and Squaw Valley (connected via gondola in 2022), Carinthia and Mount Snow (1986), Sugarbush and Mount Ellen (connected via chairlift in 1995). Sometimes – Beaver Creek, Mount Snow – the terrain and culture mergers are seamless. Other times – Alpine and the Palisades side of what is now Palisades Tahoe – the connection feels like opening a store that sells four-wheelers and 74-piece high-end dinnerware sets. Like, these things don’t go together, Man. But when Big Sky absorbed Moonlight Basin and Spanish Peaks in 2013, everyone immediately forgot that it was ever any different. This suggests that Big Sky’s 2032 Yellowstone Club acquisition will be seamless.* *Kidding, Brah. Maybe. On Lehman Brothers Nearly two decades later, it’s still astonishing how quickly Lehman Brothers, in business for 158 years, collapsed in 2008. On the “mutiny” at Telluride Every now and then, a reader will ask the very reasonable question about why I never pay any attention to Telluride, one of America’s great ski resorts, and one that Pack once led. Mostly it’s because management is unstable, making long-term skier experience stories of the sort I mostly focus on hard to tell. And management is mostly unstable because the resort’s owner is, by all accounts, willful and boorish and sort of unhinged. Blevins, in The Colorado Sun’s “Outsider” newsletter earlier this week: A few months ago, locals in Telluride and Mountain Village began publicly blasting the resort’s owner, a rare revolt by a community that has grown weary of the erratic Chuck Horning. For years, residents around the resort had quietly lamented the antics and decisions of the temperamental Horning, the 81-year-old California real estate investor who acquired Telluride Ski & Golf Resort in 2004. It’s the only resort Horning has ever owned and over the last 21 years, he has fired several veteran ski area executives — including, earlier this year, his son, Chad. Now, unnamed locals have launched a website, publicly detailing the resort owner’s messy management of the Telluride ski area and other businesses across the country. “For years, Chuck Horning has caused harm to us all, both individually and collectively,” reads the opening paragraph of ChuckChuck.ski — which originated when a Telluride councilman in March said that it was “time to chuck Chuck.” “The community deserves something better. For years, we’ve whispered about the stories, the incidents, the poor decisions we’ve witnessed. Those stories should no longer be kept secret from everyone that relies on our ski resort for our wellbeing.” The chuckchuck.ski site drags skeletons out of Horning’s closet. There are a lot of skeletons in there. The website details a long history of lawsuits across the country accusing Horning and the Newport Federal Financial investment firm he founded in 1970 of fraud. It’s a pretty amazing site. On Bogus Basin I was surprised that ostensibly for-profit Meadows regularly re-invests 100 percent of profits into the ski area. Such a model is more typical for explicitly nonprofit outfits such as Bogus Basin, Idaho. Longtime GM Brad Wilson outlined how that ski area functions a few years back: The Storm explores the world of lift-served skiing year-round. Join us. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

Who Ron Schmalzle, President, Co-Owner, and General Manager of Ski Big Bear operator Recreation Management Corp; and Lori Phillips, General Manager of Ski Big Bear at Masthope Mountain, Pennsylvania Recorded on April 22, 2025 About Ski Big Bear Click here for a mountain stats overview Owned by: Property owners of Masthope Mountain Community; operated by Recreation Management Corporation Located in: Lackawaxen, Pennsylvania Year founded: 1976 as “Masthope Mountain”; changed name to “Ski Big Bear” in 1993 Pass affiliations: * Indy Pass – 2 days, select blackouts * Indy+ Pass – 2 days, no blackouts Closest neighboring ski areas: Villa Roma (:44), Holiday Mountain (:52), Shawnee Mountain (1:04) Base elevation: 550 feet Summit elevation: 1,200 feet Vertical drop: 650 feet Skiable acres: 26 Average annual snowfall: 50 inches Trail count: 18 (1 expert, 5 advanced, 6 intermediate, 6 beginner) Lift count: 7 (4 doubles, 3 carpets – view Lift Blog’s inventory of Ski Big Bear’s lift fleet) Why I interviewed them This isn’t really why I interviewed them, but have you ever noticed how the internet ruined everything? Sure, it made our lives easier, but it made our world worse. Yes I can now pay my credit card bill four seconds before it’s due and reconnect with my best friend Bill who moved away after fourth grade. But it also turns out that Bill believes seahorses are a hoax and that Jesus spoke English because the internet socializes bad ideas in a way that the 45 people who Bill knew in 1986 would have shut down by saying “Bill you’re an idiot.” Bill, fortunately, is not real. Nor, as far as I’m aware, is a seahorse hoax narrative (though I’d like to start one). But here’s something that is real: When Schmalzle renamed Masthope Mountain to “Ski Big Bear” in 1993, in honor of the region’s endemic black bears, he had little reason to believe anyone, anywhere, would ever confuse his 550-vertical-foot Pennsylvania ski area with Big Bear Mountain, California, a 39-hour, 2,697-mile drive west. Well, no one used the internet in 1993 except weird proto-gamers and genius movie programmers like the fat evil dude in Jurassic Park. Honestly I didn’t even think the “Information Superhighway” was real until I figured email out sometime in 1996. Like time travel or a human changing into a cat, I thought the internet was some Hollywood gimmick, imagined because wouldn’t it be cool if we could? Well, we can. The internet is real, and it follows us around like oxygen, the invisible scaffolding of existence. And it tricks us into being dumb by making us feel smart. So much information, so immediately and insistently, that we lack a motive to fact check. Thus, a skier in Lackawaxen, Pennsylvania (let’s call him “Bill 2”), can Google “Big Bear season pass” and end up with an Ikon Pass, believing this is his season pass not just to the bump five miles up the road, but a mid-winter vacation passport to Sugarbush, Copper Mountain, and Snowbird. Well Bill 2 I’m sorry but you are as dumb as my imaginary friend Bill 1 from elementary school. Because your Ikon Pass will not work at Ski Big Bear, Pennsylvania. And I’m sorry Bill 3 who lives in Riverside, California, but your Ski Big Bear, Pennsylvania season pass will not work at Big Bear Mountain Resort in California. At this point, you’re probably wondering if I have nothing better to do but sit around inventing problems to grumble about. But Phillips tells me that product mix-ups with Big Bear, California happen all the time. I had a similar conversation a few months ago with the owners of Magic Mountain, Idaho, who frequently sell tubing tickets to folks headed to Magic Mountain, Vermont, which has no tubing. Upon discovering this, typically at the hour assigned on their vouchers, these would-be customers call Idaho for a refund, which the owners grant. But since Magic Mountain, Idaho can only sell a limited number of tickets for each tubing timeslot, this internet misfire, impossible in 1993, means the mountain may have forfeited revenue from a different customer who understands how ZIP codes work. Sixty-seven years after the Giants baseball franchise moved from Manhattan to San Francisco, NFL commentators still frequently refer to the “New York football Giants,” a semantic relic of what must have been a confusing three-decade cohabitation of two sports teams using the same name in the same city. Because no one could possibly confuse a West Coast baseball team with an East Coast football team, right? But the internet put everything with a similar name right next to each other. I frequently field media requests for a fellow names Stuart Winchester, who, like me, lives in New York City and, unlike me, is some sort of founder tech genius. When I reached out to Mr. Winchester to ask where I could forward such requests, he informed me that he had recently disappointed someone asking for ski recommendations at a party. So the internet made us all dumb? Is that my point? No. Though it’s kind of hilarious that advanced technology has enabled new kinds of human error like mixing up ski areas that are thousands of miles apart, this forced contrast of two entities that have nothing in common other than their name and their reason for existence asks us to consider how such timeline cohabitation is possible. Isn’t the existence of Alterra-owned, Ikon Pass staple Big Bear, with its hundreds of thousands of annual skier visits and high-speed lifts, at odds with the notion of hokey, low-speed, independent, Boondocks-situated Ski Big Bear simultaneously offering a simpler version of the same thing on the opposite side of the continent? Isn’t this like a brontosaurus and a wooly mammoth appearing on the same timeline? Doesn’t technology move ever upward, pinching out the obsolete as it goes? Isn’t Ski Big Bear the skiing equivalent of a tube TV or a rotary phone or skin-tight hip-high basketball shorts or, hell, beartrap ski bindings? Things no one uses anymore because we invented better versions of them? Well, it’s not so simple. Let’s jump out of normal podcast-article sequence here and move the “why now” section up, so we can expand upon the “why” of our Ski Big Bear interview. Why now was a good time for this interview Every ski region offers some version of Ski Big Bear, of a Little Engine That Keeps Coulding, unapologetically existent even as it’s out-gunned, out-lifted, out-marketed, out-mega-passed, and out-locationed: Plattekill in the Catskills, Black Mountain in New Hampshire’s White Mountains, Middlebury Snowbowl in Vermont’s Greens, Ski Cooper in Colorado’s I-70 paper shredder, Nordic Valley in the Wasatch, Tahoe Donner on the North Shore, Grand Geneva in Milwaukee’s skiing asteroid belt. When interviewing small ski area operators who thrive in the midst of such conditions, I’ll often ask some version of this question: why, and how, do you still exist? Because frankly, from the point of view of evolutionary biologist studying your ecosystem, you should have been eaten by a tiger sometime around 1985. And that is almost what happened to Ski Big Bear AKA Masthope Mountain, and what happened to most of the dozens of ski areas that once dotted northeast Pennsylvania. You can spend days doomsday touring lost ski area shipwrecks across the Poconos and adjacent ranges. A very partial list: Alpine Mountain, Split Rock, Tanglwood, Kahkout, Mount Tone, Mount Airy, Fernwood - all time-capsuled in various states of decay. Alpine, slopes mowed, side-by-side quad chairs climbing 550 vertical feet, base lodge sealed, shrink-wrapped like a winter-stowed boat, looks like a buy-and-revive would-be ski area savior’s dream (the entrance off PA 147 is fence-sealed, but you can enter through the housing development at the summit). Kahkout’s paint-flecked double chair, dormant since 2008, still rollercoasters through forest and field on a surprisingly long line. Nothing remains at Tanglwood but concrete tower pads. Why did they all die? Why didn’t Ski Big Bear? Seven other public, chairlift-served ski areas survive in the region: Big Boulder, Blue Mountain, Camelback, Elk, Jack Frost, Montage, and Shawnee. Of these eight, Ski Big Bear has the smallest skiable footprint, the lowest-capacity lift fleet, and the third-shortest vertical drop. It is the only northeast Pennsylvania ski area that still relies entirely on double chairs, off kilter in a region spinning six high-speed lifts and 10 fixed quads. Ski Big Bear sits the farthest of these eight from an interstate, lodged at the top of a steep and confusing access road nearly two dozen backwoods miles off I-84. Unlike Jack Frost and Big Boulder, Ski Big Bear has not leaned into terrain parks or been handed an Epic Pass assist to vacuum in the youth and the masses. So that’s the somewhat rude premise of this interview: um, why are you still here? Yes, the gigantic attached housing development helps, but Phillips distills Ski Big Bear’s resilience into what is probably one of the 10 best operator quotes in the 209 episodes of this podcast. “Treat everyone as if they just paid a million dollars to do what you’re going to share with them,” she says. Skiing, like nature, can accommodate considerable complexity. If the tigers kill everything, eventually they’ll run out of food and die. Nature also needs large numbers of less interesting and less charismatic animals, lots of buffalo and wapiti and wild boar and porcupines, most of which the tiger will never eat. Vail Mountain and Big Sky also need lots of Ski Big Bears and Mt. Peters and Perfect Norths and Lee Canyons. We all understand this. But saying “we need buffalo so don’t die” is harder than being the buffalo that doesn’t get eaten. “Just be nice” probably won’t work in the jungle, but so far, it seems to be working on the eastern edge of PA. What we talked about Utah!; creating a West-ready skier assembly line in northeast PA; how – and why – Ski Big Bear has added “two or three weeks” to its ski season over the decades; missing Christmas; why the snowmaking window is creeping earlier into the calendar; “there has never been a year … where we haven’t improved our snowmaking”; why the owners still groom all season long; will the computerized machine era compromise the DIY spirit of independent ski areas buying used equipment; why it’s unlikely Ski Big Bear would ever install a high-speed lift; why Ski Big Bear’s snowmaking fleet mixes so many makes and models of machines; “treat everyone as if they just paid a million dollars to do what you’re going to share with them”; why RFID; why skiers who know and could move to Utah don’t; the founding of Ski Big Bear; how the ski area is able to offer free skiing to all homeowners and extended family members; why Ski Big Bear is the only housing development-specific ski area in Pennsylvania that’s open to the public; surviving in a tough and crowded ski area neighborhood; the impact of short-term rentals; the future of Ski Big Bear management, what could be changing, and when; changing the name from Masthope Mountain and how the advent of the internet complicated that decision; why Ski Big Bear built maybe the last double-double chairlift in America, rather than a fixed-grip quad; thoughts on the Grizzly and Little Bear lifts; Indy Pass; and an affordable season pass. What I got wrong On U.S. migration into cities: For decades, America’s youth have flowed from rural areas into cities, and I assumed, when I asked Schmalzle why he’d stayed in rural PA, that this was still the case. Turns out that migration has flipped since Covid, with the majority of growth in the 25-to-44 age bracket changing from 90 percent large metros in the 2010s to two-thirds smaller cities and rural areas in this decade, according to a Cooper Center report. Why you should ski Ski Big Bear OK, I spent several paragraphs above outlining what Ski Big Bear doesn’t have, which makes it sound as though the bump succeeds in spite of itself. But here’s what the hill does have: a skis-bigger-than-it-is network of narrow, gentle, wood-canyoned trails; one of the best snowmaking systems anywhere; lots of conveyors right at the top; a cheapo season pass; and an extremely nice and modern lodge (a bit of an accident, after a 2005 fire torched the original). A ski area’s FAQ page can tell you a lot about the sort of clientele they’re built to attract. The first two questions on Ski Big Bear’s are “Do I need to purchase a lift ticket?” and “Do I need rental equipment?” These are not questions you will find on the website for, say, Snowbird. So mostly I’m going to tell you to ski here if you have kids to ski with, or a friend who wants to learn. Ski Big Bear will also be fine if you have an Indy Pass and can ski midweek and don’t care about glades or steeps, or you’re like me and you just enjoy novelty and exploration. On the weekends, well, this is still PA, and PA skiing is demented. The state is skiing’s version of Hanoi, Vietnam, which has declined to add traffic-management devices of any kind even as cheap motorbikes have nearly broken the formerly sleepy pedestrian city’s spine: Hanoi, Vietnam, January 2016. Video by Stuart Winchester. There are no stop signs or traffic signals, for vehicles or pedestrians, at this (or most), four-way intersections in old-town Hanoi. Compare that to Camelback: Camelback, Pennsylvania, January 2024. Video by Stuart Winchester. Same thing, right? So it may seem weird for me to say you should consider taking your kids to Ski Big Bear. But just about every ski area within a two-hour drive of New York City resembles some version of this during peak hours. Ski Big Bear, however, is a gentler beast than its competitors. Fewer steeps, fewer weird intersections, fewer places to meet your fellow skiers via high-speed collision. No reason to release the little chipmunks into the Pamplona chutes of Hunter or Blue, steep and peopled and wild. Just take them to this nice little ski area where families can #FamOut. Podcast Notes On smaller Utah ski areas Step off the Utah mainline, and you’ll find most of the pow with fewer of the peak Wasatch crowds: I’ve featured both Sundance and Beaver Mountain on the podcast: On Plattekill and Berkshire East Both Plattekill, New York and Berkshire East, Massachusetts punched their way into the modern era by repurposing other ski areas’ junkyard discards. The owners of both have each been on the pod a couple of times to tell their stories: On small Michigan ski areas closing I didn’t ski for the first time until I was 14, but I grew up within an hour of three different ski areas, each of which had one chairlift and several surface lifts. Two of these ski areas are now permanently closed. My first day ever was at Mott Mountain in Farwell, Michigan, which closed around 2000: Day two was later that winter at what was then called “Bintz Apple Mountain” in Freeland, which hasn’t spun lifts in about a decade: Snow Snake, in Harrison, managed to survive: The Storm Skiing Journal and Podcast is a sustainable small business directly because of my paid subscribers. To upgrade, please click through below. Thank you for your support of independent ski journalism. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

The Storm Skiing Journal and Podcast is a reader-supported publication. Whether you sign up for the free or paid tier, I appreciate your support for independent ski journalism. Who Erik Lambert, Co-Founder of Bluebird Backcountry, Colorado and founder of Bonfire Collective Recorded on April 8, 2025 About Bluebird Backcountry Located in: Just east of the junction of US 40 and Colorado 14, 20-ish miles southwest of Steamboat Springs, Colorado Years active: 2020 to 2023 Closest neighboring U.S. ski areas: Steamboat (:39), Howelsen Hill (:45), Base elevation: 8,600 feet Summit elevation: 9,845 feet Vertical drop: 1,245 feet Skiable acres: 4,200-plus acres (3,000 acres guided; 1,200-plus acres avalanche-managed and ski-patrolled) Average annual snowfall: 196 inches Lift fleet: None! Why I interviewed him First question: why is the ski newsletter that constantly reminds readers that it’s concerned always and only with lift-served skiing devoting an entire podcast episode to a closed ski area that had no lifts at all? Didn’t I write this when Indy Pass added Bluebird back in 2022?: Wait a minute, what the f**k exactly is going on here? I have to walk to the f*****g top? Like a person from the past? Before they invented this thing like a hundred years ago called a chairlift? No? You actually ski up? Like some kind of weird humanoid platypus Howard the Duck thing? Bro I so did not sign up for this s**t. I am way too lazy and broken. Yup, that was me. But if you’ve been here long enough, you know that making fun of things that are hard is my way of making fun of myself for being Basic Ski Bro. Really I respected the hell out of Bluebird, its founders, and its skiers, and earnestly believed for a moment that the ski area could offer a new model for ski area development in a nation that had mostly stopped building them: Bluebird has a lot of the trappings of a lift-served ski area, with 28 marked runs and 11 marked skin tracks, making it a really solid place to dial your uphill kit and technique before throwing yourself out into the wilderness. I haven’t really talked about this yet, but I think Bluebird may be the blueprint for re-igniting ski-area development in the vast American wilderness. The big Colorado resorts – other than Crested Butte and Telluride – have been at capacity for years. They keep building more and bigger lifts, but skiing needs a relief valve. One exists in the smaller ski areas that populate Colorado and are posting record business results, but in a growing state in a finally-growing sport, Bluebird shows us another way to do skiing. More specifically, I wrote in a post the following year: Bluebird fused the controlled environment and relative safety of a ski area with the grit and exhilaration of the uphill ski experience. The operating model, stripped of expensive chairlifts and resource-intensive snowmaking and grooming equipment, appeared to suit the current moment of reflexive opposition to mechanized development in the wilderness. For a moment, this patrolled, avalanche-controlled, low-infrastructure startup appeared to be a model for future ski area development in the United States. … If Bluebird could establish a beachhead in Colorado, home to a dozen of America’s most-developed ski resorts and nearly one in every four of the nation’s skier visits, then it could act as proof-of-concept for a new sort of American ski area. One that provided a novel experience in relative safety, sure, but, more important, one that could actually proceed as a concept in a nation allergic to new ski area development: no chairlifts, no snowmaking, no grooming, no permanent buildings. Dozens of American ski markets appeared to have the right ingredients for such a business: ample snow, empty wilderness, and too many skiers jamming too few ski areas that grow incrementally in size but never in number. If indoor ski areas are poised to become the nation’s next-generation incubators, then liftless wilderness centers could create capacity on the opposite end of the skill spectrum, redoubts for experts burned out on liftlines but less enthusiastic about the dangers of touring the unmanaged backcountry. Bluebird could also act as a transition area for confident skiers who wanted to enter the wilderness but needed to hone their uphill and avalanche-analysis skills first. … Bluebird was affordable and approachable. Day tickets started at $39. A season pass cost $289. The ski area rented uphill gear and set skin tracks. The vibe was concert-tailgate-meets-#VanLife-minimalism-and-chill, with free bacon famously served at the mid-mountain yurt. That second bit of analysis, unfortunately, was latched to an article announcing Bluebird’s permanent closure in 2023. Co-founder Jeff Woodward told me at the time that Bluebird’s relative remoteness – past most of mainline Colorado skiing – and a drying-up of investors drove the shutdown decision. Why now was a good time for this interview Bluebird’s 2023 closure shocked the ski community. Over already? A ski area offering affordable, uncrowded, safe uphill skiing seemed too wedded to skiing’s post-Covid outdoors-hurray moment to crumble so quickly. Weren’t Backcountry Bros multiplying as the suburban Abercrombie and Applebee’s masses discovered the outside and flooded lift-served ski areas? I offered a possible explanation for Bluebird’s untimely shutdown: There is another, less optimistic reading here. Bluebird may have failed because it’s remote and small for its neighborhood. Or we are witnessing perception bump up against reality. The popular narrative is that we are in the midst of a backcountry resurgence, quantified by soaring gear sales and perpetually parked-out trailheads. Hundreds of skiers regularly skin up many western ski areas before the lifts open. But the number of skiers willing to haul themselves up a mountain under their own power is miniscule compared to those who prefer the ease and convenience of a chairlift, which, thanks to the megapass, is more affordable than at any point in modern ski history. Ski media glorifies uphilling. Social media amplifies it. But maybe the average skier just isn’t that interested. You can, after all, make your own ice cream or soda or bread, often at considerable initial expense and multiples of the effort and time that it would take to simply purchase these items. A small number of people will engage in these activities out of curiosity or because they possess a craftsman’s zeal for assembly. But most will not. And that’s the challenge for whoever takes the next run at building a liftless ski area. Still, I couldn’t stop thinking about my podcast conversation the year prior with Lonie Glieberman, founder of the improbable and remote Mount Bohemia. When he opened the experts-only, no-snowmaking, no-grooming freefall zone in Michigan’s Upper Peninsula in 2000, the ski industry collectively scoffed. It will never work, they promised, and for years it didn’t. Boho lost money for a long time. But Glieberman persisted and, through a $99-season-pass strategy and an aggressively curated fist-bump image, Boho now sits at the aspirational pinnacle of Midwest skiing, a pilgrimage spot that is so successful it no longer sells Saturday day-time lift tickets. Could Bluebird have ascended to similar cult destination given more time? I don’t know. We might never know. But shortly after Bluebird’s shuttering, Erik Lambert, who co-founded Bluebird with Woodward, reached out to me. He’s since helped with The Storm’s digital-marketing efforts and knows the product well. With two years to process the rapid and permanent unraveling of an enterprise that had for a time consumed his life and passion, he felt ready to tell his version of the Bluebird story. And he asked if we could use The Storm to do it. What we talked about How an East Coast kid developed a backcountry obsession; White Grass, West Virginia; the very long starter-kit list for backcountry skiing; Bluebird as backcountry primer; Jackson Hole as backcountry firestarter; why a nation as expansive and wild as the United States has little suitable land for ready ski area development; a 100-page form to secure a four-day Forest Service permit; early Bluebird pilots at Mosquito Pass and Winter Park; a surprising number of beginners, not just to backcountry, but to skiing; why the founders envisioned a network of Bluebirds; why Bluebird moved locations after season one; creating social scaffolding out of what is “inherently an anti-social experience”; free bacon!; 20 inches to begin operating; “we didn’t know if people would actually pay to go backcountry skiing in this kind of environment”; “backcountry skiing was wild and out there, and very few people were doing it”; who Bluebird thought would show up and who actually did – “we were absolutely flummoxed by what transpired”; the good and bad of Bluebird’s location; why none of the obvious abandoned Colorado ski areas worked for Bluebird; “we did everything the right way … and the right way is expensive”; “it felt like it was working”; why financing finally ran out; comparisons to Bohemia; “what we really needed was that second location”; moving on from failure – “it’s been really hard to talk about for a long time”; Bluebird’s legacy – “we were able to get thousands of people their best winter day”; “I think about it every day in one way or another”; the alternate universe of our own pasts; “somebody’s going to make something like this work because it can and should exist”; and why I don’t think this story is necessarily over just yet. What I got wrong * We mentioned a forthcoming trip to Colorado – that trip is now in the past, and I included GoPro footage of Lambert skiing with me in Loveland on a soft May day. * I heard “New Hampshire” and assigned Lambert’s first backcountry outing to Mount Washington and Tuckerman Ravine, but the trek took place in Gulf of Slides. Podcast Notes On White Grass The Existing facility that most resembles Bluebird Backcountry is White Grass, West Virginia, ostensibly a cross-country ski area that sits on a 1,200-foot vertical drop and attracts plenty of skinners. I hosted founder Chip Chase on the pod last year: On Forest Service permit boundaries The developed portion of a ski area is often smaller than what’s designated as the “permit area” on their Forest Service masterplan. Copper Mountain’s 2024 masterplan, for example, shows large parcels included in the permit that currently sit outside of lift service: On Bluebird’s shifting locations Bluebird’s first season was set on Whiteley Peak: The following winter, Bluebird shifted operations to Bear Mountain, which is depicted in the trailmap at the top of this article. Lambert breaks down the reasons for this move in our conversation. On breaking my leg in-bounds Yeah I know, the regulars have heard me tell this story more times than a bear s***s under the bridge water, but for anyone new here, one of the reasons I am Skis Inbounds Bro is that I did my best Civil War re-enactment at Black Mountain of Maine three years ago. It’s kind of a miracle that not only did patrol not have to stuff a rag in my mouth while they sawed my leg off, but that I’ve skied 156 days since the accident. This is a testament both to being alive in the future and skiing within 300 yards of a Patrol hut equipped with evac sleds and radios to make sure a fentanyl drip is waiting in the base area recovery room. Here’s the story: On abandoned Colorado ski areas Berthoud Pass feels like the lost Colorado ski area most likely to have have endured and found a niche had it lasted into our indie-is-cool, alt-megapass world of 2025. Dropping off US 40 11 miles south of Winter Park, the ski area delivered around 1,000 feet of vert and a pair of modern fixed-grip chairlifts. The bump ran from 1937 to 2001 - Colorado Ski History houses the full story. Geneva Basin suffered from a more remote location than Berthoud, and struggled through several owners from its 1963 opening to failed early ‘90s attempts at revitalization (the ski area last operated in 1984, according to Colorado Ski History). The mountain ran a couple of double chairs and surface lifts on 1,250 vertical feet: I also mentioned Hidden Valley, more commonly known as Ski Estes Park. This was another long-runner, hanging around from 1955 to 1991. Estes rocked an impressive 2,000-foot vertical drop, but spun just one chairlift and a bunch of surface lifts, likely making it impossible to compete as the Colorado megas modernized in the 1980s (Colorado Ski History doesn’t go too deeply into the mountain’s shutdown). On U.S. Forest Service permits An oft-cited stat is that roughly half of U.S. ski areas operate on Forest Service land. This number isn’t quite right: 116 of America’s 501 active ski areas are under Forest Service permits. While this is fewer than a quarter of active ski areas, those 116 collectively house 63 percentage of American ski terrain. I broke this down extensively a couple months back: The Storm explores the world of lift-served skiing (and sometimes adjacent things such as Bluebird) all year long. Join us. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe
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