6-Figure Secrets with Allison Hardy

EP 402 | Why your emails aren’t selling (+ what to do instead)


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Have you been wondering why your emails aren’t selling?

Most coaches and experts struggle to sell, especially through email. When I dig into their Email Pitch Sequences, most of them have a collection of fatal flaws that are killing their sales. In this 6-Figure Secrets episode I want to talk about the 5 most common Email Pitch Sequence fatal flaws that I see and how you can avoid making these mistakes.

TAKEAWAYS:
  • Volume is important. Simply put, the more you email, the more sales you will see.
  • You have to know your buyer types. We all have 7 different buyer types in our audiences. When you write to those specific buyer types, you will see more sales come through.
  • You need to know what the function of your Email Pitch Sequence is, so that your emails makes sense for your reader.
  • Length of your Email Pitch Sequence is important. Keeping your reader in analysis paralysis leads to decision fatigue.
RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Learn more about how Pitch Perfect can help you speak to the 7 different types of buyers we all have in our audience

Join the Funnel of the Month Club and sell your course or membership on autopilot with email marketing

Come to the Automated Sales Masterclass and learn how to use automation to sell while you sleep (or, ‘ya know…live your actual life!)

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com
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6-Figure Secrets with Allison HardyBy Allison Hardy

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