<p>Can you truly create breakthrough innovations with a systematic approach? In this podcast hosted by VNS Health Product Director Mark Bailes, Strategyn Founder & CEO Tony Ulwick speaks on making product innovation predictable. Tony shares his groundbreaking Jobs to Be Done theory and reveals how companies can increase their innovation success rate by understanding customer needs at a deeper level.</p>

Can you truly create breakthrough innovations with a systematic approach? In this podcast hosted by VNS Health Product Director Mark Bailes, Strategyn Founder & CEO Tony Ulwick speaks on making product innovation predictable. Tony shares his groundbreaking Jobs to Be Done theory and reveals how companies can increase their innovation success rate by understanding customer needs at a deeper level.

<p>Can you truly create breakthrough innovations with a systematic approach? In this podcast hosted by VNS Health Product Director Mark Bailes, Strategyn Founder &amp; CEO Tony Ulwick speaks on making product innovation predictable. Tony shares his groundbreaking Jobs to Be Done theory and reveals how companies can increase their innovation success rate by understanding customer needs at a deeper level.</p>

EP 536 - Strategyn Founder & CEO on Making Product Innovation Predictable

Produced by Products That Count, a 501(c)3 nonprofit that helps everyone build great products, this podcast is an award-winning show by and for product minds, with millions of downloads and a 5-star rating on most major platforms. Each of the 300+ episodes features a product leader interviewing another product leader and exploring what it takes to build great products. Recent ones feature the Chief Product Officers of Brex, Glassdoor, Experian and more.

About Us: Products that Count is a 501(c)3 nonprofit that helps everyone build great products. It celebrates product excellence through coveted Awards that inspire 500,000+ product managers and honor great products and the professionals responsible for their success. It accelerates the career and rise to the C-suite of 30% of all Product Managers globally by providing exceptional programming – including award-winning podcasts and popular newsletters – for free. It acts as a trusted advisor to all CPOs at Fortune 1000, and publishes key insights from innovative companies, like Capgemini, SoFi, and Amplitude, that turn product success into business success. Learn more at ProductsThatCount.com.

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Produced by Products That Count, a 501(c)3 nonprofit that helps everyone build great products, this podcast is an award-winning show by and for product minds, with millions of downloads and a 5-star rating on most major platforms. Each of the 300+ episodes features a product leader interviewing another product leader and exploring what it takes to build great products. Recent ones feature the Chief Product Officers of Brex, Glassdoor, Experian and more. About Us: Products that Count is a 501(c)3 nonprofit that helps everyone build great products. It celebrates product excellence through coveted Awards that inspire 500,000+ product managers and honor great products and the professionals responsible for their success. It accelerates the career and rise to the C-suite of 30% of all Product Managers globally by providing exceptional programming – including award-winning podcasts and popular newsletters – for free. It acts as a trusted advisor to all CPOs at Fortune 1000, and publishes key insights from innovative companies, like Capgemini, SoFi, and Amplitude, that turn product success into business success. Learn more at ProductsThatCount.com.

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EP 536 - Strategyn Founder & CEO on Making Product Innovation Predictable

EP 536 - Strategyn Founder & CEO on Making Product Innovation Predictable

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