This week Daisy and Francis are joined by Casey Lewis, founder of the After School newsletter and Gen Z consumer trends expert. Casey has been an editor at Teen Vogue, MTV, and New York Magazine, and in 2016, she started a media company for Gen Z, which was acquired by another media company for Gen Z.

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Casey

• After School Newsletter
• Instagram
• LinkedIn
• TikTok

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Links & References

• A Taste of Thomas Bernhard

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Timestamps

00:00 Thomas Bernhard renaissance

05:25 Double dogs and doubled subs

08:00 Gen alpha are the marketing generation

10:11 Denim is back

18:51 Individuality vs. conformity in youth culture

26:46 Brand loyalty in gen z and gen alpha

30:45 Mom's influence on tween shopping

34:00 The uncanny valley of fashion

38:09 Refragmentation of youth culture

44:03 You stole my brainrot

51:30 The ethics of child influencers

58:27 I wanna be your billboard

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Our intro song, Night Life, is written by Nakisso Peralta and performed by Chillers.