Reforestation, Fulfilment & Properly Channelled Belligerence

Hank Dearden III is Founder and Executive Director of ForestPlanet, Inc. a 501(c)3 organization based in Washington, DC.  Launched in 2018, ForestPlanet supports large scale, low cost-per-tree reforestation projects around the world.  

The focus is on planting trees where they will have the greatest positive impact on the soil, local habitat, the environment, and communities in peril.  More than 920,000 trees have been planted to date, and the rate is accelerating.

Hank's background is in sales and marketing.  He founded his own agency, Group 3D, in 1995, which focuses on media buying, event production, professional services, marketing and promotion in the business-to-business and business-to-consumer areas.  He’s an original member of the New Media Society of Washington, and also served on the Board of Directors Advertising Club of Metropolitan Washington.  

Hank holds an A.B. in Mathematics from Vassar College and a Bachelor of Engineering from Dartmouth College.

No-one could possibly argue that planting trees is a bad idea.  Hank’s global reforestation project cuts straight across all of the arguments and opinions about what is or isn’t happening right now, and what we should do about it.  He has found a powerful way to contribute, and is getting on with it.  I admire that.  

Along the way Hank has gathered much wisdom about how to pick a path he believes in, follow it and make it work - in the Charity sector no less.  A man to learn from!

In this episode we explore how systems thinking, skilful leverage and properly applied belligerence all work together to support Hank's fulfilment mission of planting trees and making a real world contribution.

Where you can find Hank:
https://forestplanet.org

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