"The Path Finder".

Skyler Mattson is the President of Wongdoody - a small creative agency that's been successful for 25 years.

She's also the cofounder of June Cleaver is Dead, the agency's consultancy whose expertise is in brand experiences for moms.

Skyler is caring, determined and not a surfer. Which, metaphorically, is surprising because she rides the waves of a rapidly changing set of creative industries with great skill and grace.

This week's theme is intention.