In this episode of Sales Talk for CEOs, Prospect Desk CEO Jim Weldon shares how he grew his latest venture by applying lessons from decades of experience, without relying on VC funding.

Jim unpacks the leverage strategies, founder-led sales tactics, and innovation models that drive results. His approach? Build from insight, match customers with value, and use early wins to open doors. This conversation is packed with actionable strategies for B2B SaaS leaders navigating today’s fast-moving landscape.

💡 Learn from a CEO who’s built and rebuilt, smarter every time.

🔗 Connect with Jim Weldon:
LinkedIn: Jim Weldon 

🔗 Connect with Alice Heiman:
 LinkedIn: Alice Heiman
Website: aliceheiman.com