Creative Juice

EP268: What The Music Industry Doesn't Know About Advertising Online


Listen Later

It only takes a quick glance at the social media pages of some of the world's top artists and bands to realize that the music industry is missing out on crucial wins from effective digital advertising...In reality, there's more for artists to learn from businesses outside of the music industry...

 

In this episode of Creative Juice, Jack and Circa explore what the music industry doesn't know about advertising online and how you can learn powerful strategies that take your career to the next level from other industries! Learn from insights from our agency IndieX which has managed millions of dollars in ad spend for our artist clients, the business insights of effective advertising, and how to view your music business like a high-powered e-commerce outfit.

 

Wondering what social media ads can do for you beyond attempts at streaming growth?

This episode covers how to make the most of your advertising budget and grow your fanbase like never before!

 

DISCOVER:

How Direct Response and Madison Avenue Advertising Differ

Why Advertising To Spotify Will Always Cost Money

How E-Commerce Companies Use Digital Ads

Why The Lifetime Value of A Music Fan Can Be Higher Than Other Types Of Customers

How To Use Free, Low Cost, and High Ticket Offers In Your Marketing

 

RESOURCES:

Learn Top Music Marketing Strategies Inside IndiePRO

Looking to expand your team or need marketing help in 2023? Apply to work with IndieX!

EP207: Where Major Artists Get Stuck In Their Marketing

Join Us In The Indepreneur Discord Server!

 

...more
View all episodesView all episodes
Download on the App Store

Creative JuiceBy Indepreneur

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

189 ratings


More shows like Creative Juice

View all
WTF with Marc Maron Podcast by Marc Maron

WTF with Marc Maron Podcast

29,661 Listeners

The Bill Simmons Podcast by The Ringer

The Bill Simmons Podcast

30,233 Listeners

Song Exploder by Hrishikesh Hirway

Song Exploder

6,032 Listeners

The Art of Manliness by The Art of Manliness

The Art of Manliness

14,272 Listeners

Sodajerker On Songwriting by Sodajerker

Sodajerker On Songwriting

378 Listeners

The Music Biz Weekly by The Music Biz Weekly

The Music Biz Weekly

74 Listeners

And The Writer Is...with Ross Golan by And The Writer Is

And The Writer Is...with Ross Golan

1,027 Listeners

Broken Record with Rick Rubin, Malcolm Gladwell, Bruce Headlam and Justin Richmond by Pushkin Industries

Broken Record with Rick Rubin, Malcolm Gladwell, Bruce Headlam and Justin Richmond

4,140 Listeners

Rolling Stone Music Now by Rolling Stone

Rolling Stone Music Now

1,022 Listeners

The New Music Business with Ari Herstand by Ari's Take

The New Music Business with Ari Herstand

189 Listeners

The MeidasTouch Podcast by MeidasTouch Network

The MeidasTouch Podcast

50,097 Listeners

SmartLess by Jason Bateman, Sean Hayes, Will Arnett

SmartLess

58,081 Listeners

The Weekly Show with Jon Stewart by Comedy Central

The Weekly Show with Jon Stewart

10,910 Listeners

Tetragrammaton with Rick Rubin by Rick Rubin

Tetragrammaton with Rick Rubin

1,068 Listeners

Raging Moderates with Scott Galloway and Jessica Tarlov by Vox Media Podcast Network

Raging Moderates with Scott Galloway and Jessica Tarlov

1,326 Listeners