Creative Juice

EP284: Outmarketing Billboard Charting Artists and Bands


Listen Later

In a highly competitive music industry, it's crucial to stay one step ahead of the game. How? Let's talk about the marketing of Billboard charting artists...

 

In this episode of Creative Juice, Jack and Circa dive into invaluable lessons learned from a research round analyzing the marketing strategies of artists on the Billboard Hot 100 chart, from top to bottom! Learn our research methodology and how we audited various aspects such as advertising, sales, websites, e-commerce, and email marketing. Discover the missed opportunities of these charting artists and get actionable insights on how to build up your own marketing arsenal!

 

If you're looking to supercharge your music marketing and get fast, sustainable results, this episode is packed with practical tips for effective e-commerce systems, a robust digital infrastructure, and a strategic customer journey for your fans that can't be beaten!

 

DISCOVER:

  1. Lessons Learned from Analyzing Marketing of Billboard Hot 100 Artists

  2. How We Conduct Research and Audit Music Marketing at IndieX

  3. How To Find Missed Opportunities and Build Up Your Marketing Arsenal

  4. Why Sales, Infrastructure, and Fan To Customer Strategy Are The 3 Pillars of Effective Music Marketing

  5. Why Most Artists Miss Unlocking an Additional 15% of Sales Revenue

  6. What Stupid Simple Checkout Retargeting Techniques Can Do For You

 

RESOURCES:

Learn Top Music Marketing Strategies Inside IndiePRO

EP207: Where Major Artists Get Stuck In Their Marketing

Looking to expand your team or need marketing help? Apply to work with IndieX!

Join Us In The Indepreneur Discord Server!

...more
View all episodesView all episodes
Download on the App Store

Creative JuiceBy Indepreneur

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

189 ratings


More shows like Creative Juice

View all
WTF with Marc Maron Podcast by Marc Maron

WTF with Marc Maron Podcast

29,661 Listeners

The Bill Simmons Podcast by The Ringer

The Bill Simmons Podcast

30,233 Listeners

Song Exploder by Hrishikesh Hirway

Song Exploder

6,032 Listeners

The Art of Manliness by The Art of Manliness

The Art of Manliness

14,272 Listeners

Sodajerker On Songwriting by Sodajerker

Sodajerker On Songwriting

378 Listeners

The Music Biz Weekly by The Music Biz Weekly

The Music Biz Weekly

74 Listeners

And The Writer Is...with Ross Golan by And The Writer Is

And The Writer Is...with Ross Golan

1,027 Listeners

Broken Record with Rick Rubin, Malcolm Gladwell, Bruce Headlam and Justin Richmond by Pushkin Industries

Broken Record with Rick Rubin, Malcolm Gladwell, Bruce Headlam and Justin Richmond

4,140 Listeners

Rolling Stone Music Now by Rolling Stone

Rolling Stone Music Now

1,022 Listeners

The New Music Business with Ari Herstand by Ari's Take

The New Music Business with Ari Herstand

189 Listeners

The MeidasTouch Podcast by MeidasTouch Network

The MeidasTouch Podcast

50,097 Listeners

SmartLess by Jason Bateman, Sean Hayes, Will Arnett

SmartLess

58,081 Listeners

The Weekly Show with Jon Stewart by Comedy Central

The Weekly Show with Jon Stewart

10,910 Listeners

Tetragrammaton with Rick Rubin by Rick Rubin

Tetragrammaton with Rick Rubin

1,068 Listeners

Raging Moderates with Scott Galloway and Jessica Tarlov by Vox Media Podcast Network

Raging Moderates with Scott Galloway and Jessica Tarlov

1,326 Listeners