In this week's episode, I'm using examples from the F1 driver market to highlight the best methods we can employ if we need to convince someone of our value. In business, family or life situations it crops up all the time, moments where we need to sell an idea to a client, persuade an employer to give us a job, or entice a potential love interest that we're the one for them...ever when F1 drivers need to get that new team contract. I hope this episode helps you in some of those situations.

Enjoy.

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