This week on Everybody in the Pool, one of the most common things people say to me is: “recycling isn’t real, right?” It’s complicated, but it could definitely be better. And services and startups are stepping in to fill the void—like Ridwell, which is a super cheerful pickup service that takes plastic, batteries, light bulbs, old clothes, styrofoam, and “surprise” categories once a month to trusted partners for either recycling or re-use. And the question becomes: cool, yeah, how do we get this everywhere and make it easier for cities to do it, too!? Molly talks with founder and CEO Ryan Metzger. 

• Ridwell
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