This episode features Adam Venable, a Sales Consultant for Winebow based in Atlanta, GA. His family is from Columbus, GA, and he got into wine through working in restaurants (Houston’s, Two Urban Licks, Empire State South, The Spence) starting around 18 years old, with help from his father who had an interest and small collection of wines. We discuss the value of sales incentives while working in these types of roles, and you’ll hear about several trips that he’s been able to take based on his sales success in both restaurants and now in distribution. He mentions that visiting wineries for the first time and even working a harvest out in Napa Valley in 2011 only made him want to learn more about the industry - the realization that it involves a lot of hard work definitely didn’t scare him away from pursuing this career in wine. This is the first podcast episode, though, where there is a major *plot twist* because throughout the whole time that Adam has been developing his passion for wine, he’s also been writing and releasing his own music and touring across the country and working with some pretty high profile mentors, like Chuck D from Public Enemy. He even got to perform at Red Rocks in Colorado opening for Wu-Tang Clan and Big Boi from OutKast the same week he was onboarded at Winebow. He says that his goals for the future are to continue to merge his loves of wine and music, and he may even be performing in Seattle at a national Winebow event later in the summer of 2024. We make some serious podcast history with a live performance of his song about Barolo at the end of the episode. You can follow @mcobeah on Instagram to follow his wine and music adventures.

Recorded February 24, 2024