In this episode, Matt is joined by Dan Rees, a seasoned leader in fitness education with over 25 years’ experience. Having led multiple major training providers and awarding bodies in the UK, Dan brings a rare depth of insight into what’s really going on in the world of fitness qualifications and education.

Together, they unpack one of the most important — and misunderstood — topics in the industry today: the difference between being certified and being qualified.

In this conversation, they explore:

• Are standards in fitness education improving — or declining?
• Why the marketplace is becoming a race to the bottom
• The pros and pitfalls of online course delivery
• Why the average career span of a UK fitness professional is just 12 months
• What can be done to support longevity and real-world competence in trainers
• Why the NHS is calling out for preventative support — and how the fitness industry could (or should) bridge that gap
• The systemic barriers to making that connection work

If you're a coach, educator, or someone working within the fitness or healthcare space, this episode offers a candid, behind-the-scenes look at where the industry is heading — and what needs to change to make it sustainable.

Want to contact Dan. Details below:

Email – [email protected]

Linkedin Dan Rees

If you have a question for the podcast or are interested in working with Matt, you can reach out at:
 • Email: [email protected]
 • Website: www.wellnesseducationdubai.com
• Instagram: @wellness_education_dubai
• Facebook: @mattmarneyfitness
• LinkedIn: Matt Marney (Wellness Education Dubai)