The Course Creator Show

Episode 187 | You need a Brand Book for your business (+ here’s how to build one)


Listen Later

What's up, friends? Today, I’m diving into a game-changing tool that’s been keeping me sane, organized, and saving time in my business lately—my business brand book!

Ever feel like you’re juggling a million things—managing social media, creating content, onboarding team members, launching offers, and more? Same here. That’s why I’m sharing the lowdown on my business's secret weapon: a comprehensive brand book.

A brand book is like your business’s ultimate playbook. Think of it as a one-stop shop that captures everything from your brand's aesthetics and messaging to your content strategy and audience insights. Whether you’re delegating tasks to a team member, writing copy, or briefing someone on a new project, having a brand book means all the details you need are in one place.

In this episode, I break down what’s inside my brand book and how you can create one that’ll keep your business running smoothly, help you save time, and reduce stress.

What you’ll learn:

  • What exactly a brand book is and why every business needs one.
  • A step-by-step breakdown of the sections in my brand book, from brand aesthetics to audience insights.
  • How I use ChatGPT and AI tools to help build and populate my brand book.
  • The benefits of having a brand book for delegating tasks, maintaining consistency, and speeding up content creation.
  • How you can create your own brand book without spending weeks on it.
  • Special promo for my masterclass on building your brand book—grab it while it's hot!

Click play and tune in! 

Your Next Steps:

  • Brand Book In a Day (BUY HERE): https://cart.gemmabonhamcarter.com/brand-book/ 
  • Work with Me: https://www.gemmabonhamcarter.com/programs
  • What I Use to Run My Business: https://gemmabonhamcarter.com/tools
  • Launch Your Course (Free Class!): https://learn.gemmabonhamcarter.com/class/
  • Build Your Evergreen Funnel: https://learn.gemmabonhamcarter.com/funnel-kit/
  • Behind-the-Scenes on Instagram: https://www.instagram.com/gemma.bonhamcarter


Support the show

...more
View all episodesView all episodes
Download on the App Store

The Course Creator ShowBy Gemma Bonham-Carter

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

85 ratings


More shows like The Course Creator Show

View all
Earn Your Happy by Lori Harder | YAP Media

Earn Your Happy

2,785 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,621 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,598 Listeners

The Mind Your Business Podcast by James Wedmore

The Mind Your Business Podcast

1,647 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,074 Listeners

She Means Business Show by Carrie Green

She Means Business Show

311 Listeners

Woman of Influence by Julie Solomon

Woman of Influence

1,443 Listeners

Online Business for Christian Women | GOD-LED BUSINESS, Start a Podcast, Work From Home, Podcasting, Online Marketing by Stefanie Gass - Podcast to Profit™ Creator, Podcast Coach, Business Strategist

Online Business for Christian Women | GOD-LED BUSINESS, Start a Podcast, Work From Home, Podcasting, Online Marketing

1,240 Listeners

the bossbabe podcast by Natalie Ellis

the bossbabe podcast

2,016 Listeners

Powerhouse Women by Lindsey Schwartz

Powerhouse Women

887 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,599 Listeners

The Jamie Sea Show by Jamie Sea

The Jamie Sea Show

638 Listeners

Chill & Prosper with Denise Duffield-Thomas by Denise Duffield-Thomas

Chill & Prosper with Denise Duffield-Thomas

214 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,245 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

126 Listeners