September 29, 2020

Episode 2:1 Colin Milner Shares Insights from the ICAA Covid-19 Senior Living Task Force

26 minutes

Glowing Older kicks off Season 2 with Colin Milner, CEO and founder of the International Council on Active Aging® (ICAA) and Active Aging Week. He shares the findings from the ICAA Covid-19 Senior Living Task Force white paper Creating a path towards the "next normal" in senior living. ICAA brought together 154 providers of housing and services for older adults to create strategies and tactics to help all segments of the senior living industry emerge from being locked down. Learn about the 6 strategies and 35 tactics developed to optimize the health and well-being of residents and staff.

About Colin

Colin Milner is a leading authority on the health and wellbeing of the older adult and has been recognized by the World Economic Forum as one of “the most innovative and influential minds” in the world on aging-related topics. An award-winning writer, Milner has authored more than 300 articles and contributed a chapter to the World Economic Forum book Global Population Ageing: Peril or Promise?

His expertise has been sought by organizations around the world, including the World Health Organization, the White House Conference on Aging, the National Institute on Aging, New Balance, and the European Commission. He is the publisher of the Journal on Active Aging and has authored more than 300 articles on fitness, wellness, and the business of healthy aging.

Key Takeaways

Properties are replacing the “it's always been done this way” outlook with a new paradigm.

Lockdown is having a negative impact on residents’ physical, mental and spiritual capabilities. Operators are waking up to the fact that they need to address actual health and well-being beyond simply keeping residents safe.

Senior living’s current value proposition is taking a significant beating, not only in the media but within the communities. The new value proposition should be: How do we help individuals live the best life possible?

The first strategy is to design and renovate interiors and exteriors of your buildings to create a “well” building.

From faucets to soaps to towel dispensers, touchless everything is going to come into play.

Attracting qualified staff starts with creating the right culture: fair pay, the right tools, the ability to make crucial decisions on the spot, and opportunities for your staff to grow personally and professionally.

Advocate for a model that focuses on staff and residents not just the bottom line because if you take care of those two, the bottom line will come.

If you promote that you are committed to wellness, then commit to wellness. Don't just use it as a catchphrase.

...more

View all episodes

By Nancy Griffin

1111 ratings