President of the Chartered Institute of Public Relations (CIPR), Jenni Field has more than 16 years’ experience in communications. She is the founder and director of Redefining Communications, a consultancy that transforms organisations by improving communications.

Jenni has honed her expertise across multiple industries, from pharmaceutical, to advertising and hospitality. The topic of Jenni’s first book, due out in April 2021, is about moving organisations from chaos to calm.

In this episode, Jenni and Katie consider the need for businesses to adapt amid the global coronavirus pandemic, the role of membership organisations in the current climate, and improving diversity and inclusion through education and action, among other topics.

Whatever the problem, being part of the solution is the key to thriving in the world of internal comms, explains Jenni. ‘You must be prepared to take action. Get in there, role your sleeves up, and make that change.’