<p>In this episode, Business Insider's Jana Meron explains why she is a big proponent of Ads.txt. She also touches on header bidding, the durability of open exchanges and how BI used programmatic to launch an entirely new media brand – the social-first Insider.</p>

In this episode, Business Insider's Jana Meron explains why she is a big proponent of Ads.txt. She also touches on header bidding, the durability of open exchanges and how BI used programmatic to launch an entirely new media brand – the social-first Insider.

<p>In this episode, Business Insider's Jana Meron&nbsp;explains why she is a big proponent of Ads.txt. She also touches on&nbsp;header bidding, the durability of open exchanges and how BI used programmatic to launch an entirely new media brand – the social-first Insider.</p>

Episode 33 - BI Throws Its Weight Behind Ads.txt

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger's award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.

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Episode 33 - BI Throws Its Weight Behind Ads.txt

Episode 33 - BI Throws Its Weight Behind Ads.txt

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