The Smartest Amazon Seller

Episode 36: Brand Registry | Ryan Morgan


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In today’s episode, we talk with one of our BuyBoxer marketing team members, Ryan Morgan. We discuss the Brand Registry Program; what it is, how to get into it, and why it’s helpful. We talk about some of the features of the program, including using it to report violations and infringement of trademarks, patents, and copyright. We also discuss how the brand registry can help you more quickly and effectively update your product pages. We cover some of the other benefits of using the program, including opening up sponsored brands for your business, giving you access to enhanced content features, allowing you to upload and manage videos, use of storefront pages, and giving you access to the Vine Program (an early review program). As we conclude, we invite you to go to smartestseller.eventbrite.com and use the coupon code, SMART if you want to participate in one of our meetups.

-How to Get Into brand registry -- Timeline and Cost 2:18
-Using brand registry to Manage Unauthorized Activity and Report Violations 7:29
-Updating Product Pages With brand registry 10:41
-Additional Benefits 12:20

“If you have one product, you can go fight all day to get the content you want onto your product page. But when we’re dealing with a few hundred products and lots of changes made across many of them, brand registry simplifies that process for us a lot.” 12:00

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