Chris Lencheski joins Joe and Tom this week for a conversation on working for a sports investment company and the sports business success that is Drag Racing. Chris is one of the most well respected professionals in the global sports and entertainment landscape. With over 20 years of professional experience, he has authored industry-setting standards and practice guidelines followed by major entities from network and cable television groups to Fortune 500 companies. His work has included collaborations with the Americas’ Cup, the Olympics, Formula One and World Cup projects as well as a host of international and national properties from every major league to governing bodies. Chris was a multiple team owner in the NASCAR Sprint and Nationwide Series, as well as owner and governor of the International Hockey League franchise; the Quad City Mallards – The IHL Affiliate of the NHL Philadelphia Flyers. The Mallards were “IHL Franchise of the Year 2009-2010”.

In this episode Chris talks about his work for the Drag Racing league and talks about the changes in the international sports business and the digitization of sports. Chris also shares some incredible stories of his career and talks about teaching at the Columbia University Sports Management program.

The Facts

The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR).

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