Jason Tonioli has managed to do something that everyone thought was impossible these days, and that’s crack 7 figures of income with only sheet music sales.

He’s recorded 8 albums and created more than a dozen piano solo books as well as dozens of individual pieces of sheet music that he’s self-published. One of Jason’s secrets is that he creates music that’s simple and fun to play, yet sounds more complicated and advanced than it really is.

When Jason isn’t playing piano he’s also a well known thought leader in the banking industry, runs a record label, and is one of the founders of the tour company Amazing Vacations Costa Rica and the travel agency Amazing Vacations USA.

During the interview we talked about the how your dream can come later in life, how his sheet music business started, how important playability is, how piano education can be improved, how a great song transcends genres, and much more.

I spoke with Jason via zoom from his office in Utah.

On the intro I’ll take a look at the real number of songs uploaded daily to Spotify, and a reality check on streaming audio loudness.