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Episode 46: Beeswax co-founder Shamim Samadi on bringing oRTB to retail media
Shamim Samadi was the co-founder of Beeswax and a long-time veteran of Google's ad group. Now he's working with the IAB on developing standards for bringing RTB to retail media.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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By Ari Paparo
5
2121 ratings
Shamim Samadi was the co-founder of Beeswax and a long-time veteran of Google's ad group. Now he's working with the IAB on developing standards for bringing RTB to retail media.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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