My guest on this episode is Evan Price, who’s an artist manager, educator, branding specialist and CEO of Artist Collective. At age 14, Evan started his first promotion company, and eventually went on to managing rappers and 9-piece bands in Chicago.

He launched Artist Collective out of the dorm room of Columbia College Chicago while obtaining his Bachelors Degree in Music Business. Since then he has helped launch 100+ music brands, transforming artists and musicians into "artistpreneurs".

During the interview, we talked about thinking about marketing a release in advance, motivating artists to think more about business, getting artists to understand their branding, overcoming limiting beliefs, and much more.

I spoke with Evan via Zoom from his office in Chicago.

On the intro I’ll take a look at the power of a song placement in a TV show, and getting reimbursed to record in Iceland.

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