In this episode Michael talks with President and CEO of Windermere Mountain West Services Scott Wetzel.

With the recent news of Zillow, I-buyer program being shut down we wanted to talk about the complexity of the real estate process.

Keep in mind that in the Combined 42 years that Scott and I have been in Real Estate there has always been disruptors and there always will be.

It is important to make sure the process the client is going through is easy and is set up to give them the best experience and the highest level of services. A real estate transaction is complex at best. Real Estate is difficult to be comedized, it is an appreciating asset. It is typically one of the biggest investments someone will make in their lifetime, and it has driven legacy wealth for centuries.

We agree technology is needed along with new ideas to help the agent enhance their relationship with their client and this is always welcomed. However, the human algorithm is something that most customers want and need for clarity and confidence which is something that AI and an algorithm can't replace.

I think Simon Sinek said it best.

“Human beings are social animals and relationships will always win. There are a small % of people who just want a transaction. Most want a relationship.

Invest in your relationships.

They are your most valuable asset.”

- Inman Connect 2018

Scott Wetzel https://www.windermere.com/directory/agents/scott-wetzel-1