In this episode, college recruiting author and expert Dan Tudor discusses what successful coaches can do to truly create a unique brand marketing message.

Too many coaches (and colleges) are tempted to gravitate to the middle of the road in their overall message to prospects, not wanting to exclude any potential recruits. We explain why that may be the wrong approach with this generation of recruit.

For more on this topic, go to the accompanying article on our website at http://dantudor.com/build-a-brand-message-your-recruits-will-connect-with/

Questions? Contact Dan Tudor directly at [email protected]

Thanks for listening, Coach! Tell your coaching friends in your athletic department to subscribe, too