This episode features Sam Coturri, and family legend holds that at the age of three, Sam went around a party his parents were having with a tray full of Dixie cups proudly serving “ ‘turri Wine” to the guests. So, despite his first career in politics and public relations, he really has been slinging the family hooch since he was first able to keep that tray upright. Sam was the 4th generation in his family to be born in San Francisco, but he was raised in what we now call the Moon Mountain District, first at the top of Lovall Valley Road and from the age of six on, at 16600. He is a graduate of the University of Nevada, Reno, where he studied Journalism and Political Science and tells us that he got as far away from wine business as he could muster, working for a lobbying and PR firm.  In the Spring of 2011, however, he came back to the family business to create Winery Sixteen 600, launching the first vintage to feature Stanley Mouse label art later that year. We talk about how he discovered his place in continuing a multi-generational winegrowing community and realized that no matter what he had done in the past, this was really what he was doing his whole life. When not waxing poetic about wine on The Wine Makers podcast, you can find Sam in the garden of their Sonoma home with his wife Alice, daughter Althea and dog Curry. Follow @Sixteen600 @Grapeswithaview & @winemakerspod for all his social media adventures, and you can visit www.winerysixteen600.com to learn more about his wines.

Recorded November 8, 2021