Estelledia

Estelledia

By Rosalie TranBusinessMarketing
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Estelledia episodes

  • YouTube Monetization Update: The NEW Requirements Explained

    YouTube monetization is changing. In this video, I break down the new YouTube Partner Program requirements, including the jump to 8,000 qualified watch hours or 20M qualified Shorts views, what “qualified” actually means, who the changes affect and what I would do if I were starting a YouTube channel from zero.

    #YouTubeMonetization #YouTubeTips #YouTubeGrowth


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    *Chapters* 

    00:00 Intro

    00:40 Youtube’s Current Monetisation Requirements 

    00:55 What’s Changing?

    01:54 What Qualified Actually Means?

    02:42 If You’re Already Monetised..

    03:22 What The New Requirements Look Like

    04:57 Early Tier YPP

    05:25 Don’t Create Solely For Monetisation 

    06:15 If I Start From Zero, What Would I do?


    ------------------------------------ 


    *Social Channels*

    Instagram:   / https://www.instagram.com/estelledia__/  

    TikTok:   / https://www.tiktok.com/@estelledia_

    Podcast: https://pod.link/1883307075 

    Business Inquiries: [email protected]


    ------------------------------------

    *RESOURCES* 


    *HOW I BECAME A SMM* ⁠https://youtu.be/y5NmLnW53HM⁠ 


    *FREE SMM GUIDE* : ⁠https://stan.store/estelledia/p/free-smm-guide⁠  


    *BECOME A SMM IN 30 DAYS* : ⁠https://tinyurl.com/30daysmm⁠ 


    ------------------------------------ 


    *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency. 

    10 min
  • How To Grow On TikTok in 2026

    Want to know how to grow on TikTok in 2026? In this video, I break down how the TikTok algorithm works, who TikTok is best for, niche consistency, searchable content, engagement velocity and the TikTok growth strategies that are actually working in 2026.


    I also cover what’s NOT working anymore and what you should focus on if you want more TikTok views and followers.


    #TikTokGrowth #TikTokTips #socialmediatips


    ------------------------------------ 


    *Chapters* 

    00:00 Intro

    00:26 What Platform Is TikTok  

    03:42 Who Should Be On TikTok 

    07:02 Who Is TikTok Harder For 

    07:55 How The Algorithm Works 

    09:20 Niche Consistency 

    11:14 If Your Content Is Easily Searchable 

    11:33 Engagement Velocity 

    12:00 What Is Not Working On TikTok 

    14:12 Strategies That Work 


    ------------------------------------


    *Social Channels*

    Instagram:   / https://www.instagram.com/estelledia__/  

    TikTok:   / https://www.tiktok.com/@estelledia_

    Podcast: https://pod.link/1883307075 

    Business Inquiries: [email protected]


    ------------------------------------


    *RESOURCES* 


    *HOW I BECAME A SMM* ⁠https://youtu.be/y5NmLnW53HM⁠ 


    *FREE SMM GUIDE* : ⁠https://stan.store/estelledia/p/free-smm-guide⁠  


    *BECOME A SMM IN 30 DAYS* : ⁠https://tinyurl.com/30daysmm⁠ 


    ------------------------------------ 


    *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency. 

    18 min
  • 10 Ways to Make Extra Money as a Social Media Manager

    If you want to make money as a social media manager beyond client retainers, this video breaks down 10 real income streams SMMs are using right now. Whether you are freelancing, working in-house, or just starting out, these ideas work alongside your existing social media management setup. 


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    *Chapters*

    00:00 Intro

    00:40 Coaching And Mentoring Programs 

    02:06 Affiliate Marketing 

    03:09 Digital Products

    04:48 Online Courses 

    07:18 UGC

    09:01 Public Speaking 

    10:11 Memberships & Subscriptions

    11:50 Building Your Personal Brand 

    13:34 Upsells

    15:12 Hosting Your Own Events



    ------------------------------------


    *Social Channels*

    Instagram:   / https://www.instagram.com/estelledia__/  

    TikTok:   / https://www.tiktok.com/@estelledia_

    Podcast: https://pod.link/1883307075 

    Business Inquiries: [email protected]


    ------------------------------------


    *RESOURCES* 


    *HOW I BECAME A SMM* ⁠https://youtu.be/y5NmLnW53HM⁠ 


    *FREE SMM GUIDE* : ⁠https://stan.store/estelledia/p/free-smm-guide⁠  


    *BECOME A SMM IN 30 DAYS* : ⁠https://tinyurl.com/30daysmm⁠ 


    ------------------------------------


    *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency. 

    19 min
  • Why Content Creation is Great for Introverts

    Content creation for introverts isn't just possible, it's actually one of the best business models for the way your brain works. In this video I'm breaking down exactly why introverts are built for content creation and why being an introvert content creator might be your biggest unfair advantage online.


    Whether you're just starting out or you've been doubting yourself because you're not the loudest person in the room, this is for you.


    ------------------------------------


    *Chapters*

    00:00 Intro

    01:14 Why

    01:52 You Create Your Own Terms 

    03:12 Work Behind The Screen

    05:04 You Get To Do This From Your Bedroom

    06:07 The Work Is Solo

    06:57 You Don’t Need A Big Personality 


    ------------------------------------


    *Social Channels*

    Instagram:   / https://www.instagram.com/estelledia__/  

    TikTok:   / https://www.tiktok.com/@estelledia_

    Podcast: https://pod.link/1883307075 

    Business Inquiries: [email protected]


    ------------------------------------


    *HOW I BECAME A SMM* https://youtu.be/y5NmLnW53HM 


    *FREE SMM GUIDE* : https://stan.store/estelledia/p/free-smm-guide  


    *BECOME A SMM IN 30 DAYS* : https://tinyurl.com/30daysmm 


    ------------------------------------


    *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency. 

    9 min
  • Instagram Can Now Read Your DMs. And That's Only the Beginning 👀

    Social media is changing fast, and this month there's a lot to catch up on.


    In this video I'm breaking down the biggest social media updates happening right now, including Instagram's new encrypted DMs, why more platforms are building in-app messaging, TikTok's new subscription model, the truth about posting frequency, Australia's new laws around minors on social media, and why polished content is officially on its way out.


    Whether you're a marketer, creator, or just someone who lives on social media, these updates affect how you post, connect, and grow.


    ------------------------------------


    *Chapters*


    00:00 Intro 

    00:46 Instagram Dm Encryption Is Gone

    02:36 More Platforms Have In Built DMS

    04:20 Tiktok’s New Subscription Model

    05:27 Posting More Is Not The Same

    06:49 Australia’s New Law

    07:56 Polished Content Is Over


    ------------------------------------


    *Social Channels*

    Instagram:   / https://www.instagram.com/estelledia__/  

    TikTok:   / https://www.tiktok.com/@estelledia_

    Podcast: https://pod.link/1883307075 

    Business Inquiries: [email protected]


    ------------------------------------


    *HOW I BECAME A SMM* https://youtu.be/y5NmLnW53HM 


    *FREE SMM GUIDE* : https://stan.store/estelledia/p/free-smm-guide  


    *BECOME A SMM IN 30 DAYS* : https://tinyurl.com/30daysmm 


    ------------------------------------


    *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency. 

    10 min
  • What Is a Marketing Funnel? Grow Your Content Without the Confusion

    Ever heard the term marketing funnel and had no idea what it meant? This video breaks it down simply so you can actually use it.

    Understanding your digital marketing funnel is the difference between posting randomly and having a real strategy that turns viewers into leads and customers.


    We cover what a marketing funnel is, how the top, middle and bottom of funnel stages work, why it's shaped the way it is, and how it all connects to your content growth.


    Whether you're a beginner or just trying to make sense of your content marketing strategy, this is the foundation you need.

    If you want to go deeper on lead generation, email marketing, and the stages of awareness your audience moves through, subscribe because we're covering it all.


    ------------------------------------


    *Chapters*


    00:00 Intro 

    00:38 Why We Need To Understand Funnels

    01:20 What Is Marketing Funnels

    02:01 Top Of Funnel

    04:02 Middle Of the Funnel 

    06:23 Bottom Of Funnel 

    07:02 How They Work Altogether 

    08:09 Why The Funnel Looks The Way It Does

    09:23 Why Does This Matter


    ------------------------------------


    *HOW I BECAME A SMM* https://youtu.be/y5NmLnW53HM 


    *FREE SMM GUIDE* : https://stan.store/estelledia/p/free-smm-guide  


    *BECOME A SMM IN 30 DAYS* : https://tinyurl.com/30daysmm 


    ------------------------------------


    *Social Channels*

    Instagram:   / https://www.instagram.com/estelledia__/  

    TikTok:   / https://www.tiktok.com/@estelledia_

    Podcast: https://pod.link/1883307075 

    Business Inquiries: [email protected]


    ------------------------------------



    *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency. 

    12 min
  • Make $5K+ a Month as a Freelance Social Media Manager (No Experience Needed)

    Want to make $5,000 a month as a freelance social media manager with no experience? In this social media management full course for beginners I walk you through exactly how I built a profitable social media management business from scratch, step by step.


    Whether you are brand new or looking to grow, this is the beginner-friendly breakdown you need. I cover the real numbers behind what a social media manager can earn, how to pick the right niche, how to nail your offer so clients say yes, building a portfolio even if you have zero clients, landing your first clients as a freelance social media manager, and how to scale your pricing as you grow.


    If you have been searching for how to become a social media manager with no experience, this video covers everything you need to get started and get paid.


    No fluff. No gatekeeping. Just a real step by step guide to building a social media manager business that pays.


    ------------------------------------


    *Chapters*

    00:00 Intro

    00:34 Numbers 

    02:01 Niche

    03:59 Nailing Your Offer

    06:45 Set Up Your Portfolio 

    09:59 Getting Clients 

    12:25 Going Up In Pricing


    ------------------------------------


    *Social Channels*

    Instagram:   / https://www.instagram.com/estelledia__/  

    TikTok:   / https://www.tiktok.com/@estelledia_

    Podcast: https://pod.link/1883307075 

    Business Inquiries: [email protected]


    ------------------------------------


    *RESOURCES* 


    *HOW I BECAME A SMM* https://youtu.be/y5NmLnW53HM 


    *FREE SMM GUIDE* : https://stan.store/estelledia/p/free-smm-guide  


    *BECOME A SMM IN 30 DAYS* : https://tinyurl.com/30daysmm 


    ------------------------------------


    *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency. 

    16 min
  • ADHD Business Owner: How I Stay Productive Without Burning Out

    Running a business with ADHD isn't easy, but it is possible. In this video I'm sharing exactly how I operate as an ADHD entrepreneur, from my personal ADHD history, to breaking through the stigma, to the real systems and routines that keep my business moving.


    If you're an ADHD business owner or an entrepreneur with ADHD who feels like traditional productivity advice just doesn't work for you, this one's for you. We talk about why systems beat motivation every time, how simplifying your processes is the real key to ADHD productivity, and an honest look at what managing a business with ADHD actually looks like day to day.

    This is real talk, no filter.


    ------------------------------------


    *Chapters*

    00:00 Intro

    00:34 ADHD History

    01:25 Knowing I Wanted To Run A Business

    03:13 The Stigma 

    05:30 Systems Over Motivation

    07:57 Simplify Processes

    08:47 Estelledia 

    10:55 How I Manage My Day 

    14:19 A Real Talk


    ------------------------------------ 

    *Social Channels*

    Instagram:   / https://www.instagram.com/estelledia__/  

    TikTok:   / https://www.tiktok.com/@estelledia_

    Podcast: https://pod.link/1883307075 

    Business Inquiries: [email protected]


    ------------------------------------



    *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency. 

    16 min
  • I Failed 6 Businesses Before Building My Digital Marketing Agency

    In this video, I’m sharing my full entrepreneur story and the 6 failed businesses I started before building my marketing agency. From dropshipping, lashes, teeth whitening, candles, Korean skincare, and NDIS, I talk through the business mistakes I made, what actually went wrong, and the biggest lessons I learned through entrepreneurship.


    If you’re a startup entrepreneur, thinking about starting a marketing agency, or going through your own failed business era right now, this video is for you 🤍


    ------------------------------------


    *Chapters*

    00:00 Intro

    00:44 Drop shipping

    02:10 Lashes

    03:34 Teeth Whitening 

    05:23 Candles

    08:00 Korean Skincare 

    10:13 NDIS 

    14:45 What I Noticed


    ------------------------------------


    *Social Channels*

    Instagram:   / https://www.instagram.com/estelledia__/  

    TikTok:   / https://www.tiktok.com/@estelledia_

    Podcast: https://pod.link/1883307075 

    Business Inquiries: [email protected]


    ------------------------------------


    *HOW I BECAME A SMM* https://youtu.be/y5NmLnW53HM 


    *FREE SMM GUIDE* : https://stan.store/estelledia/p/free-smm-guide  


    *BECOME A SMM IN 30 DAYS* : https://tinyurl.com/30daysmm 


    ------------------------------------


    *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency. 

    17 min
  • How to Become an Influencer vs Content Creator (Which Is Right for You?)

    Influencer or content creator? If you're trying to grow in 2026 you need to know the difference and which path is actually right for you. In this video I break down influencer vs content creator, what each one means, how the creator economy has changed, and how to choose the right lane so you can grow faster and smarter.


    ------------------------------------


    *Chapters*

    00:00 Intro

    00:25 Script Writing

    01:24 Differences 

    01:51 Influencers 

    02:08 UGC Creators

    03:08 Why Is Doing Both Limiting Your Growth

    04:54 Audit Your Channel

    05:21 Monetising Your Socials

    05:41 Fix Your Scripting

    07:09 Make Two Separate Accounts 

    07:30 Locking In For The Next 90 Days

    08:32 Starting UGC First


    ------------------------------------


    *Social Channels*

    Instagram:   / https://www.instagram.com/estelledia__/  

    TikTok:   / https://www.tiktok.com/@estelledia_

    Podcast: https://pod.link/1883307075 

    Business Inquiries: [email protected]


    ------------------------------------

    *FREE SMM GUIDE* : https://stan.store/estelledia/p/free-smm-guide  


    *BECOME A SMM IN 30 DAYS* : https://tinyurl.com/30daysmm 


    ------------------------------------

    *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency. 

    12 min

About Estelledia

From the publisher's feed

The Estelledia Podcast is where we break down social media, content creation, and online business in a way that is simple and practical.