Are you ready to learn the secrets to the success of a 7-figure Amazon FBA seller? Bashar Katou is the owner of BJK University, and his business is projected to do a $40 million turnover in online sales next year. I chatted with him about how he got to where he is today and learned so much that I’m excited to share it with you too.

Bashar’s backstory is crazy: growing up in Iraq, getting kidnapped, moving to the States, and flipping burgers at McDonald's are just some of the highlights from his extraordinary childhood. 

His work ethic is truly impressive, and so is his humility in the way he shares his learnings from understanding online sales and growing an amazing Amazon funnel business in just a few years.

This is Everything Is Influence at its very best as we go inside the mind and heart of an Iraqi entrepreneur who’s living the American Dream and impacting the lives of many others. You don’t want to miss this! 

“We’re helping people acquire a skill they can turn into income in 90 days or less.”

– Bashar Katou

In this Episode:

- The value of a clear company vision

- How to make the paycheck a by-product of your service

- How to bring incredible people together

- What’s happening inside a funnel?

- Influencer shoutouts 

- What a post needs to have: virality, relevance, personality 

- Sliders and Reels as the most effective posts

- Bashar’s entrepreneur origin story

- The time Bashar got kidnapped in Iraq 

- The science of achievement and the art of fulfillment 

- Packaging your expertise into a course

- Posting Amazon advice as a way to get started in coaching

- Tap into your happiness to be a better influencer

- How can you put other people’s interests before yours? 

Connect with Bashar Katou: 

- BJK University - YouTube

- Instagram

Connect with Eli Wilde:

- 15 Minute Sales Process Breakdown - Wilde Influence

- Website

- Facebook

- Instagram

- YouTube

Want to see eye-to-eye with a hypnotist? Want to learn the tricks of influence without falling asleep? In this hugely entertaining episode of Everything is Influence, I dig into the mindset and psychology of an amazing hypnotist, entrepreneur, friend, and person of influence in the world – Marczell Klein.

I ask Marczell to explain hypnosis as a concept, what a trance state is, and the elements that go into hypnosis. This is a fascinating insight into the mind of a hypnotist: the confidence game, developing consistency, and creating rapport with your subject. Marczell's assumption is that everybody loves him, so he never questions his own self-worth.

Marczell unpacks how to maintain this strong personal identity, even when things aren't going well, bringing his experience into relatable advice for you, the listener. Focus on the positive outcomes and Marczell's emotional compass... you are falling into a deep trance state... wake up! And listen now!  

“If someone else can do it, you can do it. If someone else can feel it, you can feel it. If someone else can think it, you can think it.”

– Marczell Klein

In this Episode:

- Hypnosis as a tool for influence

- How Marczell lost 24 pounds because he had a crush on a girl

- Marczell's hypnosis backstory

- What is trance?

- Wire your brain for the shortcut: how to get someone into a trance

- Developing rapport and consistency to get better results as a hypnotist

- Developing confidence – in life and in business

- Focusing on what you want rather than what you don't 

- The #1 fear for most people: speaking on stage

- Removing the brakes to developing self-belief

- ‘If you can’t, you must’ – Tony Robbins

- Building a business out of hypnosis

Resources Mentioned:

- Send Eli a DM on Instagram with his name, your email address and phone number to receive a free hypnosis gift – Success Coach (@marczell) • Instagram photos and videos

Connect with Marczell Klein: 

- Marczell Klein Hypnosis Courses for Personal & Professional Development

- Success Coach (@marczell) • Instagram photos and videos

Connect with Eli Wilde:

- 15 Minute Sales Process Breakdown - Wilde Influence

- Website

- Facebook

- Instagram

- YouTube

Charisma is defined as “the magnetic and charming personal quality that draws people to someone.” It’s a quality that has to be present in leaders if they intend to influence their team to get on onboard with their vision or elevate their influence to the highest level. But, what happens if leaders do not believe that they possess this trait? Join Eli and McCall Jones as they delve deeper into this conversation around charisma, and how to go about leveraging it to expand your level of influence as a leader. McCall Jones is the creator of Charisma Hacking and Charisma Styles and has coached thousands of entrepreneurs on how to create amazing social media, webinars, and sales videos and get amazing results. She shares the different charisma styles and why there’s no such thing as "one size fits all. Learn, explore, and discover the unique charisma style that can help you shine as a leader. 

“It's NOT that everybody CAN be charismatic, everybody IS. There are different kinds of charisma and they don't look the same.”

-McCall Jones

In this episode, McCall Jones shares:

- The 3 things that make Charisma Hacking different 

- What charisma is about and the 3 things it’s capable of doing

- What leaders need to do first before embarking on modeling other leaders’ frameworks

- The 6 different ways to get people to pay attention to you

- 2 things you need to admit after you capture people's attention

- 3 different ways we can get people to admit that they have problems

- 3 reasons why people sabotage themselves on video

- How to bridge the gap between your unique style and your false faces

- How to get good at pattern recognition

- Why do some people fail to recognize their charisma

Resources Mentioned:

Estimator

Connect with McCall Jones: 

- Website

- LinkedIn

- Instagram

Connect with Eli Wilde:

- 15 Minute Sales Process Breakdown - Wilde Influence

- Website

- Facebook

- Instagram

- YouTube

How would you like the thought of living a different life from what you have now? The life you imagine is possible if you have the courage to let go of fear and overcome objections. But rejections can be painful and embarrassing, and some people don’t even attempt to ask for fear of being rejected. In today’s episode, I am joined by Bill Walsh, the master objection handler and Founder of The Objection Box. His 4-step process in objection handling has made over 60 sales pros triple their revenue in 90 days. Hear more about this process today and learn how to handle "no" like a pro.

 “If you want to make a tremendous amount of sales, overcome the person and help that person overcome himself.”

-Bill Walsh

In this Episode:

- Find out how a former military transitioned from harvesting rejections to mastering handling objections

- Check out the 4-stage process of effective objection handling

- What are hundred-thousand-dollar decisions?

- Learn how to turn a no into a yes and a yes into a bigger YES

- Do you have what it takes to win a crowd and close a sale? Here are the common values and characteristics of winners and closers

- What you learn from losing that winning can’t teach

- How you're helping people just by being the best

- Learn how massive insecurity helped to mold the billionaires

- Understand what makes life a marathon of sprints

- Hear about Bill’s unique process of influence that's driving his insane results

- What people need to know to get to the level of influence that generates a 5-figure return

Resources Mentioned:

- Jim Rohn’s The Law of Averages

Connect with Bill Walsh: 

- Website

- LinkedIn

Connect with Eli Wilde:

- 15 Minute Sales Process Breakdown - Wilde Influence

- Website

- Facebook

- Instagram

- YouTube

If you still believe podcast guesting is just another hype, you got another thing coming. In this episode, I have an epic conversation with Christine McAlister, the CEO of Life With Passion, about how podcast guesting is not for you to just show up to a certain show, tell people how to connect with you, and leave. Christine is a high-powered business coach who drives entrepreneurs to achieve high-level success in business and in life. If you want to learn the secret to making 100k or more just by being a “good” guest, or if you kept on refusing to guest on another podcast thinking it has very little ROI for you, prepare to get a mindset shift as you tune in to the show. 

“When you show up as a connecting human, then one conversation can become the center of your organic marketing for a month and gets you, high ticket clients.”

-Christine McAlister

In this Episode:

- Learn how entrepreneurs can use their voice to earn an ROI of up to 100k or more

- This is how you should show up as a podcast guest if you want to win high ticker clients and new opportunities to scale your influence and network

- Find out what makes a “good” podcast guest

- Check out a few items that you need to know before getting on anybody else's podcast show

- Tips on creating a system that helps you win organic marketing and become a podcast guest who knows how to create a win-win-win conversation

- This is the reason why many podcasts today, fold and don’t become successful

- Things you need to have in place before you start a podcast

- How to be present and authentic despite your fears of guesting in shows, especially when presented with questions you haven't prepared for.

Resources Mentioned:

- Podcast Guest Checklist

- Rich Dad Poor Dad

Connect with Christine McAlister: 

- Website

- Podcast

- Instagram

- Facebook

Connect with Eli Wilde:

- 15 Minute Sales Process Breakdown - Wilde Influence

- Website

- Facebook

- Instagram

- YouTube

“Recession starts in the mind.” It can happen to you if you allow it to. But if you want to own the brilliant future you envisioned for yourself, you need to adopt the #1 sales strategy Mike Agugliare has mastered through the years that has helped him 32x his business. Mike is a co-founder of the CEO Warrior, a company designed to help business leaders and entrepreneurs scale their businesses exponentially, and become this generation’s decamillionaires. Hear more about his success story, why he chose to “scale and sell,” and how you could own this success story, too.   

“In order to 10x anything, you have to 20x yourself. If you don't 20x yourself, you'll always be chasing the business growth.”

-Mike Agugliaro

In this Episode:

- Are you expanding personally? Here’s how to tell

- Learn about the catalyst event that propelled Mike to create a movement that changed the service industry, for good

- The truth about the 10x theory revealed

- Here’s the deal about “culture” and what you can learn from Mike after he created his company’s core values, the wrong way

- Discover the secret sauce that served as a distinction for massive growth and shifted the way people functioned in Mike’s company

- Learn the process of reframing the thinking of the people you work with and creating a movement that everyone wants to be involved with

- Recession is redefined in the context of one’s mind programming

- Where does the money go?

- Unlock the key to belief mastery and getting better by design, day after day

Resources Mentioned:

- The Book of Five Rings: A Classic Text on the Japanese Way of the Sword (Shambhala Library)

- Mind Power: The 17 Secrets Of Using Your Thoughts To Powerfully Accelerate Every Area Of Life

- Unlocking the Wealth Code

- Gary Vee

- No B.S. Direct Marketing  by Dan S. Kennedy

- No B.S. Price Strategy by Dan S. Kennedy

Connect with Mike Agugliaro: 

- Website and Website

- LinkedIn

- Twitter

- Facebook

- YouTube

- Instagram

Connect with Eli Wilde:

- 15 Minute Sales Process Breakdown - Wilde Influence

- Website

- Facebook

- Instagram

- YouTube

Moms, you have what it takes to take control of your financial future. Kiana Danial, a mom, author, and CEO of Invest Diva, joins Eli in this new episode of the "Everything Is Influence" podcast. She talks about her company’s mission to boost financial literacy in parents, particularly moms like her, so they can manage their finances better. Her grand goal is to help 1 million moms take control of their financial future by sharing her secrets to building wealth. Listen in to find out how you can be a part of that 1 million financially free women.  

“Keeping your money in the bank is like setting it on fire.”

-Kiana Danial

In this Episode:

- Kiana gives a rundown of the different factors that affect most investors’ choice of investment 

- These are the important things to consider when selecting assets to invest in, according to Kiana

- Before she decides to buy a share from a company, these are the 3 things Kiana looks at…

- When you’re looking to grow your wealth, here’s the first thing Kiana wants you to understand

- Kiana relates why she got fired from being a broker and the lesson that she wants to share from that experience

- These are the only 2 instances when day trading works, according to Kiana…

- Kiana explains how the difference between an index fund from an asset you have carefully selected is like taking the bus versus driving your own car

- Before making any investment decisions, Kiana makes sure she’s taken all these steps…

- Here are the 3 steps Kiana took to gain the money she needed to invest

- Listen to Kiana’s advice to women who lack the confidence to invest in anything

- Should you invest when you're in debt? Hear Kiana's stand on this…

Resources Mentioned:

- Warren Buffett

- Jim Rohn - "If You Think Trying Is Risky, Then Wait For The Bill For Not Trying"

- Myron Golden -

- Kiana Danial’s Books

Connect with Kiana Danial: 

- Website

- Instagram

- LinkedIn

- Facebook

- Twitter

- YouTube

- TikTok

Connect with Eli Wilde:

- Website

- Facebook

- Instagram

- YouTube

Why are leaders so high on culture? Cole Gordon, an 8-figure sales trainer and CEO of Closers io and Remote Selling Academy, is on the show today. He’s here to share the reason ‌he gives so much regard to building a culture in the team and what makes a winning culture. He also talks about the challenges of building a culture in remote teams and the strategies he’s using that made him the best leader his team has ever worked with. For more tips on how to build a high-performing sales team, tune in to this episode! 

“The quality of your meetings is the quality of your culture.”

-Cole Gordon

In this Episode:

- Learn how Cole is applying the psychology of framing to his sales output and how it helped him scale from one company to another

- Realize why culture is important from a leadership perspective and why it matters when you want to build your influence

- Cole shares how the “behavior-to-result awareness” technique works and what makes it a more effective way for him to call out a non-performer 

- Check out Cole’s best practices on how he’s manifesting a fun, fast-paced, and high-standard culture in his sales team

- Cole puts emphasis on why respect for people is important

- Learn how Cole lives up to his team’s performance standard by knowing which ones to call out and which not to

- Sales are like the military in businesses for some people, according to Cole. Listen to his advice to those who are struggling with sales

Resources Mentioned:

- Extreme Leadership - https://www.amazon.com/Extreme-Leadership-Charles-D-Patton-ebook/dp/B00BFC694S/ref=sr_1_1?adgrpid=1334808473260724&hvadid=83425723900482&hvbmt=be&hvdev=c&hvlocphy=145625&hvnetw=o&hvqmt=e&hvtargid=kwd-83426413086516%3Aloc-149&hydadcr=22537_10435616&keywords=extreme+leadership&qid=1656821364&s=books&sr=1-1

- The 16-Word Sales Letter™ - https://www.amazon.com/16-Word-Sales-LetterTM-multi-million-dollar-possible/dp/1088742785

- Ready, Fire, Aim: Zero to $100 Million in No Time Flat - https://www.amazon.com/Ready-Fire-Aim-Michael-Masterson-audiobook/dp/B0014WYZYA/ref=sr_1_1?adgrpid=1330410426855168&hvadid=83150846147694&hvbmt=be&hvdev=c&hvlocphy=145625&hvnetw=o&hvqmt=e&hvtargid=kwd-83151538245385%3Aloc-149&hydadcr=24661_10490694&keywords=ready+aim+fire&qid=1656821494&sr=8-1

- Great Leads - https://www.amazon.com/Great-Leads-Easiest-Start-Message/dp/B011P8PRXA/ref=sr_1_1?adgrpid=1344703957056685&hvadid=84044170270305&hvbmt=be&hvdev=c&hvlocphy=145625&hvnetw=o&hvqmt=e&hvtargid=kwd-84044876334144%3Aloc-149&hydadcr=21870_10481636&keywords=great+leads&qid=1656821983&s=books&sr=1-1

Connect with Cole Gordon: 

- Website & Website

- Instagram

- LinkedIn

Connect with Eli Wilde:

- Website

- Facebook

- Instagram

- YouTube

When we think of sales, the first thing that comes to mind is money. There’s a high potential for infinite income because the return you generate is proportional to the work you give. Jay Lee shares why money is never the motivating factor behind his decision to venture from being a pastor to becoming a high ticket salesperson and coach. He puts emphasis on the importance of relationships and that is something he has proven to work effectively, be it in leading a ministry or in leading a team, or in winning the client’s buy-in. Learn more about his sales strategies today and start your journey towards becoming a sales ninja! 

“Sales is not a transaction, it's a transformation.”

-Jay Lee

In this Episode:

- Differentiate the two-close call from one-close call and triage and which one is more effective in closing a sale

- Identify the connection between being a pastor and the process of sales

- Find the balance between leadership that calls for firmness and command versus a leadership that influences and inspires

- Learn how ‌doing ministry partnership development relates to the process of high ticket sales

- The only way to give more is when you have more

- This is how preparation meets opportunity

- Understand the psychology of success

- Listen to learn and not pitch to sell

- Realize the value of having an accountability partner who keeps you winning

Resources Mentioned:

- Q Sciences

Connect with Jay Lee:

- Website & Website

- Facebook

- LinkedIn

Connect with Eli Wilde:

- Website

- Facebook

- Instagram

- YouTube

A business without a sign is a sign of no business - but more than the sign is the brand and the message that speaks about the business. Effective marketing is not loud, it is impactful. The best way to have an impact is to know the business by heart, its mission and vision, and who we built it for. Ashton Shanks, most famously known as “The Paid Traffic Savage,” joins this episode to give more light on the framework of helping businesses scale and innovate through direct response advertising. If you’re looking for an effective way to get to the mind of the right audience for your business and make a difference in their choices, learn and adapt Hemon Group’s marketing formula today! 

“The first thing you got to do in any sort of advertising or marketing process is proving to people's brain that it's important to them and has something to do with their survival.”

-Ashton Shanks

In this Episode:

- Check out the top 3 characteristics of a good ad

- These are the 4 different ‌ads most people respond to

- Here’s the most common constraint of growth

- Top qualities and skills of someone who can be successful

- Learn how to transform your leadership into a million-dollar management

- Recognize the signs that say it’s time for a leader to re-strategize

- This is the process you have to go through to get somebody psychologically really enrolled in your influence/leadership

- Every company must keep this in mind when building a company with the intention to scale/sell

- …and so much more!

Resources Mentioned:

- Marketing For Dummies

- Million Dollar Management: Simple Lessons to Use Wealth Management Principles for Your Family Investments

- DISCOVER THE 6 HUMAN NEEDS

Connect with Ashton Shanks: 

- Website

- Facebook

- LinkedIn

- Instagram

Connect with Eli Wilde:

- Website

- Facebook

- Instagram

- YouTube